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2011 Marketing Update Planning Checklist

Optimize Every Page, Every Piece of Inventory, Every Profile, Every Image, Every Video on Company Site to Be Searched and Found by Key Words

Israel Rothman
If you wonder why you would want to listen to my tips, watch this video first:

http://www.youtube.com/watch?v=ihxSbd70slk

  1. Optimize every page, every piece of inventory, every profile, every image, every video on company site to be searched and found by key words
  2. Replace less than professional materials to change first impressions.
  3. Pitch everyone on the way out (IE: Capture more referral and repeat business from exit traffic from website and business both)
  4. Convert print catalog to online search-friendly database, editable in real time live online.
  5. Completely rewrite all marketing materials and policy and procedures training manual to be up-to-date
  6. Rewrite online e-book that feeds us to be up-to-date for 2011
  7. Re-invent website to add on more profitable, less costly services to increase profits and keep competitors from stealing market share with sweet lies.
  8. Write about the sweet lies on my blog.
  9. Re post the sweet lies all over hell and the Internet, linked back to me with key words that match the page they aim at
  10. Study analytic data, optimize accordingly
  11. Let the whole world know it.
  12. Duplicate myself with leads and referrals and strategic alliance with other businesses who target the same market, share exit traffic and referrals.
  13. Get something to go viral
  14. Become my own lead generator instead of paying middlemen who do a poor job.
  15. Stop using an excuse to not do things that must be done.
  16. Outsource everything that i realistically cannot get done.
  17. Prepare to win.
  18. Call it ahead of time.
  19. Say I told ya so loudly and do it again.
  20. Use uplog.org to help accomplish all of the above for myself and my clients..

There is my list, but I am sure I forgot something, can you help here?

Published by Israel Rothman

I am an internationally recognized expert:: a social media marketing consultant and professional blogger http://socialmediasystems.com, http://uplog.org  View profile

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