2011 Rothman Guide Chapter I - the Guerrilla Marketing Checklist
The the Guerrilla Marketing Checklist
Yes, there should be a plan. So everything starts with a checklist:
The The Guerrilla Marketing Checklist
The The Guerrilla Marketing Checklist
- Pain in childhood: no amount of training can make up for a lack of pain in childhood: if you expect me to tell you a secret way to succeed without dedication, hard work, and character; then you should look elsewhere.
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- Perspective: the pain in your childhood grounds you when things do not go your way: if you break even at nothing at all, everything is profit. Some research is needed: do not consider it wasted time: instead, think of yourself as a mad scientist, brewing up one hell of an experiment.
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- Everybody knows something about something: in the new democratic meritocracy known as the Internet, you must make a contribution to be heard, and you must be popular to stand out
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- Choose your passion: there is so much opportunity: you may as well choose something that you love to do.
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- Research your competition: pretend to be your own potential customer and look for information the way that you would, discover what is missing, what is hard to find; chances are there are others like you.
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- Determine what it is that you love to talk about, write about, discuss, bet on and/or otherwise keep track of. Now think of everyone whom you share this interest with: this is your potential audience, the people whom you understand from your own experiences.
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- I suggest to you that you need to make these people your customers. Create the best online Magazine/TV Station/Newspaper/Radio Station for people like you! You are the publisher, the editor, the the paperboy, the janitor, the type setter, the broadcaster, the editor, the moderator and the distributor and retailer.
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- You will need hosting, unless you are one of us Uplog.org people, where hosting is included.
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- You will need a website, read the next chapter to what kind of website we recommend.
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- A perpetual view of the possible: yes that is original, it is what you need to succeed.
DISCLOSURE OF MATERIAL CONNECTION:
Building a network of independents
Building a network of independents
Published by Israel Rothman
I am an internationally recognized expert:: a social media marketing consultant and professional blogger http://socialmediasystems.com, http://uplog.org View profile
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- etermine what it is that you love to talk about, write about, discuss, bet on and/or otherwise keep
- suggest to you that you need to make these people your customers. Create the best online Magazine
Choose your passion: there is so much opportunity: you may as well choose something that you love to do.