3 Ways to Sell More of Your Custom Shoes and Make Money on Zazzle

Creating custom shoes on Zazzle has become a great new way for creative types to make money online. But most of the time making sales is next to impossible when competing against all the other users trying to get attention in the Zazzle marketplace. But with a little bit of planning and marketing savvy, you can start to increase the sales of your custom shoes.

Set Up Your Own Website

On the Zazzle website, there is a ton of competition to make your custom shoes stand out. Instead of competing against all the other Zazzle users wanting to make money, opening up your own website will be a better way to make yourself stand out. To do this, all you need to do is purchase a domain name, web hosting, and software to help you upload your custom shoe photos to your website. It's important to view your custom shoes as a business rather than just a hobby if you want to make money. Putting your shoes on a custom website gives you a more professional appearance and helps brand yourself and your company, not just your shoes.

Send Out A Press Release

One of the most under used ways to get people to see your shoes and make money is sending out a press release. When writing a press release for your custom shoes, you need to keep in mind what is special and newsworthy about your shoes. The easiest way to do this is to design shoes that tie in with current events or upcoming holidays. For example, you could design shoes that pair well with Halloween costumes and then send out a press release about Halloween costume ideas. In the press release, you can direct readers back to your website and increase your chances of making a sale.

Start An EMail Newsletter

Once you sell a pair of your custom shoes on the Zazzle website, you don't have the option to keep in touch with your customers. Luckily there's a way around this. If you set up your own website to sell your shoes, you can actually set up an email newsletter to update your customers on when your new shoe designs come out. To do this, you will need to subscribe to an autoresponder service that helps you create an email newsletter that won't be considered spam mail by your customers. Then, you can put an easy to use sign up form on your own website and start building your newsletter. You'll be able to make more money each time you send out a new issue of your newsletter.

To start selling your custom shoes and make money on Zazzle, a basic knowledge of marketing and branding is essential. It's possible to grow a business out of these shoes as long as you learn these concepts. Following these 3 tips is a good way to start building your business and start seeing more sales.