A Really Good Job or Just a Really Good Scam

Does the Murphy-Goode Winery Really Want a Social Media Whiz?

Margaret Kerr
The people of the Murphy-Goode Winery are looking to hire someone who is heavily into social media and knows how to use it to their advantage, which in this day and age is an almost must have for anyone with a business. So, what does Murphy-Goode Winery do to find this person? They start up the website "A Really Goode Job" (http://www.areallygoodejob.com) to get the word out.

Now, in order to find the social media whiz that they wanted, they were asking candidates to come up with a 60 second video application that, upon completion of the application, would be viewed and voted on by the public. The top 50 videos would be chosen to move on to a second phase of the hiring process, where again the public would be voting on your video.

This all seems simple enough, right? Of course it does, but simple or not, what happens when the candidate that receives enough votes to clearly lead the pack doesn't get chosen for the top 50? It makes everyone question whether Murphy-Goode Winery was really looking for someone who knows how to use social media or if they were just looking at ploys to get their name out without spending any money.

While the name Martin Sargent may not ring any bells for most people, it will for those who are interested in social media and technology to the degree that they used to watch TechTV, which is now G4 Television. Martin posted his application, used his social media know how to get the word out of the video. With over 13,000 followers on twitter and probably just as many fans on other social media sites, it wouldn't be hard to get votes, right? Isn't that the point of hiring someone who knows social media? Hire someone who has the connections and the means to get your name out there?

Apparently, that's not what Murphy-Goode Winery thinks. Martin Sargent, who was the number one vote getter was not in the top 50 when it was announced on Friday, June 26. Did Murphy-Goode Winery use this ploy to get links to their site? Do they really want a social media whiz or was this just a traffic driving ploy? No one really knows, but whomever thought it up came up with a really good idea, too bad the follow through didn't measure up. Murphy-Good Winery made a name for themselves in social media and that may not necessarily be a good thing for them.

http://www.areallygoodejob.com
http://www.twitter.com/martinsargent

Published by Margaret Kerr

Margaret is a stay at home wife and recently appointed as the historian for the Town of Van Etten in Upstate New York. This multi-faceted woman has her own opinions and absolutely no fear about expressing t...  View profile

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