Your purpose for starting a blog can be money related or simply because you want to share your thoughts and knowledge with other people. Either way there are some important things that you need to know about the Internet world.
First, everything that you do is related to search engine rankings. If you have a website, it is important to have high rankings so that your website is advertised throughout the web. In the case of a blog, your content is what is rated. Search engine rankings are what determine where your site will appear on a results page. Let's say, for example, that your blog is about advertising. Someone searches the Internet for ways to advertise for free. You happen to have a blog posting that gives ways to accomplish this. If your blog is ranked high with the search engines, your blog article will appear within the first 10-15 results of this search.
This is where search engine optimization comes in. Basically, your content is based around certain tags, otherwise known as keywords. You will assign specific keywords that should appear a specific number of times within that particular post. The standard rate is 3% which means that for every 100 words, your keyword or keywords should appear at least three times. Then, when someone searches for something based on one of your keywords, your blog will be listed.
SEO also refers to optimizing your blog for search engine crawling. In addition to the keywords there are other things that you need to do to ensure that your blog is easily searchable. First, you should be posting articles that are relevant to the topic of your whole blog. You should also be adding new content as frequently as possible. In addition to all this, you should be responding to comments and encouraging your readers to leave comments. All of these efforts and much more will affect your blog's popularity with your readers. The more times that your site is viewed, the higher up it will be with the search engines. I promise that it is much easier than it sounds.
Published by Zac Linzmeier
Living in Jax Beach FL - Originally from AK View profile
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