Corporate Sponsorship In Schools

Tainted Ink
For many, high school is as enjoyable as a piece of warm chocolate cake with ice cream on top. Anyone involved always has something to gain. Whether it be friends or knowledge, high school is a time of endless possibilities. Big business corporations seem to feel the same way. With advertisements for companies such as Pepsi® and Lays® popping up left and right in schools across the nation, it is becoming more difficult to draw a distinction between what helps the school and the company. Although corporate sponsorship in schools has its downsides such as a lack of variety for students, the idea itself is not without its positives, bringing money into the school and helping the sponsoring company among other things.

When a freshman steps into the halls of high school, they are taking their first, real bite of the cake. From deafening pep rallies to incredible football games, the atmosphere is something to be envied. This atmosphere, however, would not be possible without corporate sponsorship. When a company injects its products into a school, they gain a lot more than a few bottles of soda and some bags of chips. Money is made, and this money is spent on computers, desks and other supplies that a plethora of schools desperately need. Without corporate sponsorship, some schools continue to sink lower down the ranks till the point where not even the teachers have sufficient materials. The fun that was guaranteed at the football games and pep rallies has all but been taken away. Corporate sponsorship is the angel that reaches out from heaven to pull such schools out of their slump. Students are fed, rooms furnished, and supplies replenished all because of a simple agreement.

In contrast, corporate sponsorship in schools can be as disastrous as a category five hurricane. A primary reason for this is because students lose the freedom to choose what they want in schools. All of a sudden, the three different types of pizza have been limited to one type, and the soda machines only dispense one brand of beverage. Such a scarce variety in selection of items in school can only lead to chaos. It only takes so long before students stop buying, and the consequences from that are felt by even the big business moguls themselves. The endless possibilities of high school have now been narrowed down to one straight road, and it is a road leading down the wrong path. Corporate sponsorship that was supposed to allow both the company and school to prosper has now done just the opposite. Although many people see corporate sponsorship as a beacon of hope, others see it as a spawn of the devil.

Despite the possible chaos that may arise from it, corporate sponsorship still has its hands wrapped tightly around the necks of schools across the country. This is not, however, a bad thing. While schools rack in money and supplies, the big businesses have their gains as well. By littering a school with their name, a business gets the boost they need, whether it is in revenue or customers. That small time ice cream company, for instance, may become a multi-million dollar corporation by simply throwing a few chocolate shortcakes a school's way. Everybody wins and even gets a cherry on top. Looking at the big picture, corporate sponsorship in schools may be as vital as breathing. If there was no sponsorship, sporting events would be low-tier. Clubs and dances would suffer the same fate. When companies do not sponsor schools, they are sending them off to an unfortunate grave.

To complete the analysis, corporate sponsorship is an arguable topic with its ups and downs. However, the positives outweigh the negatives far too much for corporate sponsorship to not take place. Without backing from big businesses, high school is a cake without the icing. With it, on the other hand, the students, school and business all thrive. Corporate sponsorship is the sunlight necessary for growth of the plant that is high school. It is what puts that pizzazz into basketball games and the sparkle in homecoming week. There is no turning away from this big business support just because students have a little less freedom. Corporate sponsorship, with a little something for everyone, is the oxygen that keeps schools alive and kicking.

Published by Tainted Ink

I have been writing for several years and I love to do it. If anyone has a request for something they'd like me to write about, please don't hesitate to ask! =)  View profile

2 Comments

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  • Tainted Ink12/13/2009

    Thank you for reading.

  • Maggie12/13/2009

    That was a well written essay, that helped position my opinion on corporate sponsofship. Thank you.

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