Creating an Actor Website

In the current technologically savvy show business climate, it's important to have a website that showcases your head shots, resume, reel and contact information. It wasn't long ago that only established actors have websites, but now having your own website is a great marketing tool. Just like you must also perfect the art and craft of acting, you also have to nurture the business side of your career in order to meet with success.

The first thing that you probably want to do is to register a domain. There are several websites that do domain registrations. Make sure that you check with the Better Business Bureau before using any website. Some domain registrars with enduring popularity include PremiereWebsiteSolutions.com, GoDaddy.com and Register.com.

After registering your domain, you'll need to have someone build the website. There are programs that allow you to build it yourself. If you don't have experience, it's typically best to hire a website designer or service. It's important that your website represent yourself while being easy to navigate for casting directors. Upon the first click on your site, it should be clear where your resume, reel and head shots can be viewed. Pick colors that reflect yourself and how you want to be perceived.

Make sure that your resume is true and accurate before putting it online on an actor's website. While it's never a good thing to exaggerate on a resume, there's a difference between hyping things up for a resume that's only to be seen by a theatrical director and one that will be placed on the web for all to see. Even if you later delete the resume off your website, there will still be version of it saved on spiders that one can later see. Don't set yourself up to be embarrassed or worse later on. Keep it honest.

After making sure that your website represents who you are as an actor, try to make it interactive. Have a button where visitors can contact you. You may even opt for a message board or guest book. Communicating with visitors will keep them coming back.

Get your website seen in the industry as often as possible. Market your actor's website by placing it in responses to ads on TalentPostings.com. Place the website address on your resume and business cards. Respond to blogs of those in the industry, discreetly placing your actor's blog on the line for personal website. Never spam others, but including a link to it where your target audience can access it will get it seen.