Creating an Alter Ego in Writing & Publishing

Nora Roberts, notable author and novelist has long been embraced as a New York Times Bestseller writing books based on romance and suspense. For many readers, the genre in which Nora Roberts expresses herself has been considered the icon of her writing. But, what if we told you that Nora Roberts has another passionate genre of writing?

In walks J.D. Robb. Visiting Nora Robert's website, at www.noraroberts.com, we find that J.D. Robb is the "alter ego" of Nora Roberts. One in the same person, Nora Roberts has been writing through her alter ego with publishings under the name of J.D. Robb dating back as far as 1995. While this was not a huge secret among book publishers, many readers were astonished to learn, just this year, there love for futuristic, New York based writings by J.D. Robb, were actually the writings of the beloved Nora Roberts.

So, what are the underlying differences of the true Nora Roberts books from that of her alter ego, J.D. Robb? Well, beyond the futuristic setting, the books published under the author name of J.D. Robb are written into a sort of trilogy, allowing for a continuous flow throught character lives not commonly seen in the individual publications of the present day romance suspense published under the name of Nora Roberts.

Beyond book deals, Nora Roberts has enjoyed the benefit of seeing her written masterpieces come to life on special made-for-TV movies on The Lifetime Channel. In contrast, no such movie deal has been reached for those writings published under the alter ego, J.D. Robb. In fact, if we examine the trilogy sets in the J.D. Robb series, we may find these storylines are better portrayed on a movie screen as a sequel run.

As with any bookselling, bookbuying or even book reading adventure, book enthusiasts across the world are embracing this new growning trend among authors. When popular in a genre, creative outlets for other genre preferences may be better served under an author alias. In doing so, the author, and the author's alias, are afforded the opportunity to potentially create two demographics of readers thus boosting the marketing and sales of both genre.

While the books by J.D. Robb have been published an on the market since 1995, the popularity of these books, in part, may have suddenly sprung forward with the public notice, via commercial ads and print publication, that Nora Roberts and J.D. Robb are one in the same person. This tactic, therefore, has now allowed readers of either author name to embrace the writings of the other genre.

As with any author and publication process, adding the "alter ego" may provide an opportunity to market in a variety of genre, seeminly giving the impression that you are an expert in your field. Even when publishing on Associated Content, choosing a specialty may allow for more focused reader database and open the opportunity for more writing opportunities. When faced with mulitple interests, however, would it not be more beneficial to use an alias author name as your "alter ego"?