Customer Service Retention

How to Keep Your Customers

L J Pearce
Keeping customers is essential to running both an effective and profitable business, but just how do you go about keeping your customers. Below are just a few tips:

1. Treat your customers just how you wish to be treated, give them 110% and remember that the customer is always right.

2. Create a customer care policy, stick to it, review it, amend it and improve it as and when required - Make sure everyone within your business knows what your customer care policy is and puts it into place.

3. Give your customers that extra bit, go the extra mile! By this I mean go above and beyond what your competitors offer, and give good genuine service to each and every customer you have.

4. Be trustworthy and honest in all of your dealings. Remember that customers will want to know and see that you are trustworthy and honest before they part with any of their hard earned cash.

5. Find out what your customers want and give it to them, be it better more competitive prices or just more product ranges. Conduct primary customer research, make customers the heart of your business and in return you will be rewarded.

6. Treat each and every customer as if they are your only one. Don't treat customers as numbers, instead treat them as the individuals they are, try to build up a more friendly and personal relationship with each and every one of your customers, this way you will build up your customer database.

7. Give your customers something back. To keep customers its best not to be a business that is just take take take, by this I mean every now and again, give that little bit of something back to your customers, be it a discount, money off voucher or similar.

8. Remember that the customer is always right and that the customer is the heart and should of your business, treat each customer like this and you should see an increase in the number of repeat custom you have.

9. Be welcoming, approachable and friendly at all times - and make sure all of your staff do the same. Remember that with your customers you never get a second chance at a first impression.

I hope you have found that this article both useful and helpful, and I wish you every success when it comes to keeping and retaining your customers.

Published by L J Pearce

Entrepreneur, Personal finance writer and business owner who has over 10 years business experience. Interested in and always working on creating multiple online and offline income streams. Certificate in B...  View profile

1 Comments

Post a Comment
  • Sophie6/29/2009

    #4 is so important. I get upset when I find out that I have been lied to as a customer.
    Sophie

To comment, please sign in to your Yahoo! account, or sign up for a new account.