Delicious Demar Estates Viable Again and Relisting at the International Stock Exchange

Delicious Demar Estates (DDE : ISE) has faced a gauntlet of problems this year not unique among Second Life's Real Estate Sector, with the added complications involved with being listed on the now defunct World Stock Exchange (WSE), a situation that has most recently seen Real Estate Mogul Sarah Nerd announce the bankruptcy of once WSE market bellweather SNE(WSE).

The problems began for DDE(ISE) in May when Linden Labs originally offered the Openspace Sims at a discount in relation to Full-Sims, resulting in an exodus of renters to the artificially cheap Openspaces. DDE(ISE) adjusted their operations, converting some full-sims to Openspaces, and struggled to remain profitable. In August, DDE(ISE) was further hampered by a falling out with WSE management resulting in part from CEO Delicious Demar's outspoken criticism of WSE CEO LukeConnell Vandeverre (RL: Luke Connell of Melbourne, Australia), which resulted in Delicious Demar being banned from WSE, the company accounts being locked, and company assets seized for Connell's personal use.

In August Demar stated, "I hope you all know that I try to place my ethics before everything else in whatever I do, and I stand by my reputation as an honorable and fair business woman. I have, as far as I know, never stolen anything from anybody. I have been fair and generous whenever I could, wanting to reward you all for placing your faith in me and in DDE. So, it is particularly galling to me that the WSE, the vehicle that brought us all together, as it were, is now turning around and fucking me. And not in the nice way. The worst part of it all, is that I am not surprised at all - since I did decide to finally speak out. But that doesn't make it RIGHT! And, it is all because I have an opinion that isn't popular with the owner of the WSE - i.e. that it is a highly risky endeavour, and the owner has shown himself to be without honour. In his megalomaniacal mind, that justifies the theft of OUR assets. So, I hope that DDE investors will be outraged by this. I hope that they will make their outrage known in a tangible way. I hope that Luke will reach deep down inside and find an ounce of decency to do the right thing and stop stealing from people that are critical of him."

Since that time Demar has stayed in contact with shareholders, returning DDE(ISE) to a viable state, and preparing for a relisting at the International Stock Exchange(ISE), a move that was further monkeywrenched when Linden Labs reversed course with the Openspace Pricing Policy in October. After again having to adjust operations to keep pace with the constantly fluxing real estate market, Demar has now determined that the time has arrived to relist at the ISE.

In her introductory statement on the ISE made December 9th, 2008, Demar stated, in part, "The good news is that the worst is behind us now - and DDE is poised to move forward smaller and leaner, but profitable again! I know that the steps I have taken might be seen as drastic, but I thought it was not the time for timid action, but rather bold strokes, and so I did what I thought was best to save the company from going under. Although, as always, I wanted to put the best face forward, frankly six weeks ago, DDE was in serious danger of going bankrupt and losing everything. But it now appears as if we will emerge from this difficult period intact and healthy. Over the next day, I will put together a package of financial information that I will submit to the International Stock Exchange to begin formal proceedings for a relisting on that exchange. I would presume a vote will be held in the coming days to see if the exchange is amenable, and I would hope to be listed there within a very short period of time. Thanks to all the well-wishers and supporters that have sent me messages over the last month - and to all the shareholders who have been patient and had faith in DDE as we navigated these difficult waters. I will work hard to validate that faith and patience, and will strive to make DDE the best it can be, and to provide value and returns for its investors."

The response from ISE investors has been unanimously positive so far, including from Eliale Morigi who said, "If there is a company in SL with a chance to survive "The Perfect Storm" is DDE!"