Downsizing: Getting Less for Your Grocery Dollar

Sherry Tomfeld
In a recent Consumer's Report ( issue Feb. 2011), there was an article called "Downsized!" While grocery prices continue to inch up, there may be another reason your grocery money isn't going as far as it used to. It's called "downsizing." Many companies are reducing the size/weight of their products and selling it at the same price and in some cases more.

Some popular brands that have downsized

Kraft American Cheese Slices- was 24 slices now 22 slices
Tropicana Orange Juice- was 64 fl. oz. now 59 fl. Oz
Chicken of the Sea Salmon- was 3 oz. now 2.6 oz

Its not only food products that are being downsized. Ivory soap went from 30 oz to 24 oz and Scott toilet tissue went from 115 sq. ft. to 104.8 sq. ft. The price does not fall with the downsized product.

Cooking with downsized products

Problems arise from downsized products when it comes to whipping up your favorite recipe. The old recipes may call for 8 oz of a product like yogurt. When you buy yogurt you find out that it is now only 6 oz. Either you will short your recipe or you will have to buy 2 yogurts and hope you don't waste the extra.

Some cooks have remarked about the difference in cake sizes. One cook said an angel food cake used to fill a dinner plate, now it barely covers to the rim of the plate. The difference being the cake mix has been downsized. In order to make an older recipe come out right now, people will have to take the time to read the labels on weight/measurement.

Not all companies have downsized their products. You have to take the time to compare not only prices, but also weights. For busy shoppers this is an added inconvenience. More and more people are noticing the downsizing and most would rather keep the original product size and pay a higher price.

Reasons for downsizing

Companies give different reasons for downsizing. Some say ingredients for their products have risen so in order not to raise their products price, they give you less. Some sight price increases in packaging as the culprit.

If enough consumers complain about the downsizing some companies may go back to the originals. But you will pay more for it. Shoppers must be diligent. Read product labels carefully!

Sources:
Consumer Report Feb. 2011 issue
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Published by Sherry Tomfeld

Gardening and food preservation are her passion, she has been doing both for 30 years.Working thousands of head of hogs, raising cattle, goats and chickens to being lead cook in a 90 resident nursing home. S...  View profile

  • You can ruin a recipe if you're unaware of using a downsized product.
  • Downsized products cost the same or more as the original product.

7 Comments

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  • Jenny Sperandeo1/31/2011

    Very unfair and frustrating! We work so hard for more cut backs...

  • Sheryl Young1/21/2011

    Number one reason for companies downsizing products: Fearful greed. What started as our pound of store-brand coffee for $2.19 is now 11 ounces for $4.25. All in one year.

  • Charlotte Kuchinsky1/17/2011

    Interesting. This is my first day trying to sit up and read since my illness. Hang in there with me. I'm still a bit weak in the knees but I will try to keep up.

  • Robert O. Adair1/16/2011

    It's just one aspect of the inflation created by the phony "stimulus package"! Hang on we're in for a rough ride!

  • Jolynne M Hudnell1/15/2011

    Great info! I noticed this on a lot of my products. I agree it is hard when you need to use a recipe and you can no longer get the product in the size the recipe calls for.

  • Sondra C1/14/2011

    Chicken of the Sea tuna has downsized a while ago.

  • Laura Kuehn, LCSW1/14/2011

    So frustrating!

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