Freelance Writing Portfolio: Create One in 5 Easy Steps

Lisa Mason
A freelance writing portfolio is an important part of any writer's profile. So what is a writing portfolio and how can it benefit you? It's a professional way for a writer to present his or her work to potential clients. It will display articles and other pieces of work that the writer puts together to show off their talents. It shows the different styles and types of work they can do instead of simply talking about it.

Anyone who wants to become a professional writer needs to know how to create a freelance writing portfolio. In order to get clients interested in your work, you must have a way to display your talents that is easy to see and that shows you are a professional they can depend on. The portfolio does exactly that. Below are 5 easy steps that can help you create a writing portfolio that will get attention.

Step One: Choose Your Best Work

Go through all of your articles and search for the best ones in each style of writing that you have. This is very important. The more styles you can present will show potential clients that you have the ability to adapt to different ways of writing. This is significant because it means that you have the qualifications needed to be flexible and that you can make changes to suit their needs.

Step Two: Edit Your Work

Before using any work for your portfolio, make sure that you take the time to go through the articles and look for mistakes. Being certain there are no errors in the grammar or punctuations is vital to your success. Clients don't want to hire a writer that can't spell correctly or that uses poor grammar.

Step Three: Create a Website

Now that you have all of your work organized and ready, it's time to start up your own personal website especially designed for your freelance writing portfolio. The website is an easy and convenient way for potential clients to see exactly what you have to offer. They can go to your website and review your credentials to see first hand what type of work you can do. It also provides a way for anyone interested in your work to get in touch with you so you can begin discussing business.

Step Four: Be Organized and Professional

Having a website that is easy to navigate through is essential to your success. It needs to be organized and professional looking. Otherwise, it's not going to get the attention that you are searching for. The more professional and organized your site, the more attention it will receive and the more you will be taken seriously. Now that you have your website set up and ready to go, don't neglect it. You need to add new work, delete old samples and do anything else needed to keep your website up-to-date on a regular basis.

Step Five: Market Yourself

It's not just enough to follow the steps above; you also need to market yourself. There are several ways in which you can do this. Social networking is one option that you have or you can join forums. You can also submit articles to other sites to help increase your exposure. Many of these will allow you to add a short profile with a link to your website at the end of your articles. Don't be shy when it comes to talking about your skills. You need to show confidence and let the clients know that you possess skills that can be beneficial to them.

A freelance writing portfolio is a necessity if you want to become a professional writer. The exposure that you will receive with your own website can't be matched by any other type of marketing process. You can literally reach potential clients located all over the globe. It's the best way to display your work in a professional manner so others can see what services you have to offer. Using the 5 easy steps listed above will help you create a freelance writing portfolio that can help jumpstart your career.

Published by Lisa Mason - Featured Contributor in Technology and Lifestyle

Lisa's a Community Guide at Y!CN and has been writing professionally since 1998 with a specialty in Internet content. A youth coach with a passion for a variety of sports, her work has been published on Yaho...   View profile

7 Comments

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  • Han Van Meegerin 2/8/2010

    Thank you. I am trying to incorporate your ideas.

  • Cindy Wolfe 4/20/2009

    This is great advice for all of us. Your article gets right to the point!

  • Lori Piper 4/11/2009

    great advice on this!

  • Reena D 4/7/2009

    Wow, there's so much to learn :)

  • 3lilangels 4/7/2009

    This is solid advice here, top notch for all writers!

  • Greenhill 4/5/2009

    Great advice, thanks.

  • Momie Tullottes 3/26/2009

    Excellent advice! Having a physical portfolio, as well as online one helps cover all bases. Some clients will want to see the work online, while others may want to see it in person instead. You gave great tips on how to create and maintain both. :-)

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