The client's venue is not yours. Whether you are writing for a print magazine or a website, remember that you do not own it. While your name may be on the article, the client hired you to gear the article toward their venue. Some clients may be more flexible on topics. But if it comes down to choosing your idea over the client's, unless their idea is harmful, always go with what the client wants. It's their venue. You are a freelance writer, not a partial owner of the client's company.
Your client may have a different vision than you do. Just because you think things should go one way does not mean they have to listen. Everyone has their own way of doing things and the client has the right to run their venue as they see fit. The client does not need to please you. But they do need to please their audience and they may have their own wants and needs outside of that. Sometimes a freelance writer has to bend their ideas to fit what the client wants. If you think an idea will make you look bad, then pass the work onto a more suited writer. Don't get mad at the client.
Respecting a client's wishes can lead to good reviews. Those who get good services often recommend freelance writers to their colleagues and friends. What will your clients have to say about you? Don't waste time arguing with your client about his needs, rather than providing the service you agreed to provide. Would you hire a plumber who would fix your working sink rather than your leaky toilet? Freelance writing is the same. Clients may have an exact request. If a client wants to pay you for a specific topic, don't bait and switch them with another. Passing a gig onto another writer is always better than insulting a client's ideas or trying to twist them to fit you better. Clients are more likely trust writers that are honest about what they can and cannot do.
The client hired you, not the other way around. When you sign a contract to complete a specific project for a client, it should be what they requested. There should be no requests from you for them to do anything for you, other than pay you for your work as agreed upon. It's fine to make suggestions. But if the client is not happy with them, then neither should you be. With some gigs, it's easy to think that a client should make certain accommodations, especially long-term gigs where a relationship is established. But in fact, it should be the other way around. You are still the one getting paid.
If anyone is obligated, it's actually you, the freelance writer. It would be nice if every single client was bright-eyed and cheery and gave out extra bonuses and perks. But they are not all going to be that way and (possibly unfortunately), they don't have to be. Sometimes when clients give us extra incentives or web features (for online writers), we can come to expect more and more from that client and future clients. But the truth is that because we are the ones being paid for the service, it is our duty to satisfy them. This does not mean you need to suck up. But it does mean you should give them at least what they paid for.
How do you feel about the client and freelance writer relationship? Leave your comments below.
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24 Comments
Post a CommentBeing of the creative mind I often neglect the business mind needed for freelancing. Thanks
great article Lyn, sometimes writers do get upset, but the think is as you say, they can move on to a gig that is more suitable to their writing style or ideas as the case may be.
Perfection.
Did you ever think about hanging out a shingle and teaching people how to do this? I'm serious...you have a great perspective and your ability to teach and coach shines through.
Very wise advice.
Good points!
Great points!
Great reminders - thanks!
I agree with you, Lyn. It's important to try and offer what the client wants.
Sophie
A great topic and a wonderful title.
Very helpful advice, Lyn.