General Election Polls: A History of Inaccuracy

The Sad History of General Election Polls, and How They Have Repeatedly Failed to Predict the Outcomes of Presidential Elections

Nithin Coca
I'm sure you've noticed all the political campaign touting general election polls. Unfortunately, these polls have a terrible history of actually predicting who will in the fall. So what is Barack Obama leads everyone in Zogby, woop-dee-do! Does John Edwards leads in Rassmussen, oh my lord! Clinton leads in ARG? Yowsie! I'm going to explore how the polls have failed repeatedly, and show you the real margin of error. So next time you see a poll, read it with caution!

Here are some of the worst disasters of General Election polling from the last 24 years of Presidential elections. After this January's debacle in New Hampshire, can we just argue on the issues and the REASONS why to support a candidate, and ignore faulty polls?

1976

Late July - Gallup
Jimmy Carter 62%
Gerald Ford 30%

Final Results

Carter 50.1%
Ford 48.0%

Average MOE - 14.95%

This sort of shift would make it a blowout for either side of the aisle.

1980 (this one's for those of you who say - "polls shift over time")

Nov 1980, Gallup Pre-Election Poll
Carter 44%
Reagan 41%

Final Results

Reagan 50.7%
Carter 41.0%

Average MOE - 5.85% = the margin of error in every GE poll this year. This really embarrassed the pollsters, so of course, they went ahead and did it again.

1988

5/17 - NYT/CBS
Michael Dukakis 49%
George Bush 39%

Final Results
Bush 53.4%

Dukakis 45.6%

Average MOE - 7.9%

A shift like what occurred in 1988 would make any Democrat the winner or the loser by a healthy margin.

1992

June 1992 Time/CNN
Ross Perot 37%
George Bush 24%
Bill Clinton 24%

Final Results
Clinton 43.0%
Bush 37.4%
Perot 18.9%

Average MOE - 20.1%. Imagine if Bloomberg's runs, I foresee similar dynamics.

2000

Sept 2000 Newsweek
Al Gore 49%
George W. Bush 39%

Final Results
Bush 47.9%
Gore 48.4%

Average MOE - 4.8%

So all the undecided went for Bush, eh? Polls are worthless in close races. Hmmm, sounds familiar, doesn't it?

In conclusion, the only poll that matters is the one on election day.

Published by Nithin Coca

Born in 1983, Nithin grew up in Kansas, and has a BA in Communication from USC. He currently lives in San Francisco, where he works part time as a Grassroots Media Coordinator for the Sierra, and freelances...  View profile

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  • john harbringer11/1/2008

    fyi, your numbers are wrong. follow up with any light research and you will see these are not correct figures. plus, why vary the dates of the polls? pick a date, a week out of the election for instance. and then pick the top respected polls. gallup is one, the other are not. but your gallup numbers are not right.

  • Amateurs Don't Get Paid10/27/2008

    Really? This is garbage. June 1992? Sep 2000? May 1988? July 1976?

    You have just failed. I am archiving this page to show people how logic does not work.

  • Kelvin10/27/2008

    McCain all the way. I like how historically, democrats have always led in the polls but end up losing. It's probably because of ACORN sitting at home all day to pick up the phone for a polling call. ACORN members need to get a REAL job instead of wasting their time protesting. Then maybe they wouldn't need to complain so much. Hey ACORN, you want to stop forclosures? Tell your people to stop buying houses they can't afford and learn to read a contract. Who the hell spends a half-million dollars without FULLY understanding the agreement?

  • The Terminator10/14/2008

    Whine you white racist. McCain is getting spanked soooo good!!!!! hahahahahahaha

    Just look at him whine along with this KKK folowers!!!!!!

  • Nick R.7/28/2008

    Spot on... nicely done... probably a disgruntled liberal carter fan who rated you a 2... ha

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