1. Identify your competition
knowing them makes you better
2. Identify what's different about you from your competition
put an actual list together
3. What are your unique selling points
identify them and use them
4. Know your customers
analyze your last 25 contracts, look for trends and demographics
5. Expand your client profile
in your analysis, see who you're missing and make that a niche to go after
6. Know your product
list out your services and get excited about them
7. Passion sells
be motivated - you are your best front man
8. Share your business philosophy
tell people about you, talk to them, reach out
9. Create a portfolio
have samples ready, testimonial success stories, etc.
10. Make Contact
join groups, clubs or organizations - then push all of the above components
Geo & Associates is a full service marketing group. Its dedication to result driven media has made it one of Southern Arizona's largest and most respected firms. Its 30 year history spans local and international clients. Its parent company also owns the Sahuarita Times newspaper and Fade2Black media in motion hi-def production.
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Published by Geo Advertising & Marketing
Geo Advertising & Marketing is a full service marketing group. Its dedication to result driven media has made it one of Southern Arizona's largest and most respected firms. Its 30 year history spans local a... View profile
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