To set the table properly, I should first tell you that during the 2006 holiday season, more than $24.8 billion was spent on all the available gift cards out there(according to the fourth annual National Retail Federation Gift Card Survey), making them easily the number one gift choice, but did you know that the majority of those gift cards are actually made from oil? I didn't think so.
At Sam's Club, members now have an opportunity to put even more green on gift cards. In addition to the cash green they will have as currency value, gift cards at Sam's Club will also have "renewable" green value as they will be made from plastic that comes from midwestern field corn. These cards become a very responsible way to "gift" on more than one level, to a family member, friend or colleague as "cash", and at the same time a gift back to the environment for purchasing a card made with NatureWorks(R) Polymer that is a nature based material that has the durability of everyday plastic.
The product is created by using natural sugars found in corn and other plants, so it can renewed from the fields every 100 days as opposed to the 100 million years it takes to renew oil. The sugar is fermented into lactic acid, which is a naturally occurring substance that creates the bite in yogurt and strangely at the same time is the reason muscles ache after a workout. Here I just thought it was the workout itself.
The lactic acid is made into plastic pellets, which then may be used for a variety of purposes, one being the available gift cards at Sam's Club. This just one of the "going green" initiatives going on at Sam's Club, and you can find out more about these gifts cards and the other programs at www.samsclub.com. Large amount of focus is given to initiatives on energy usage, waste reduction as well as packaging choices.
The cards are an easy way for Sam's Club members to make a responsible choice that helps the environment with an earth-friendly choice. It doesn't matter just how much you understand up front about environmental issues as Sam's Club also does a terrific job providing information for its members to make good decisions at whatever level they are comfortable on environmental issues. The production of these renewable resource gift cards alone use up to 68% less petroleum than normal everyday plastics, and also produces less greenhouse gases as well.
Look for these "earth friendly" gift cards at Sam's Club customer service desks and check out aisles and these particular cards are easy to spot as on the back they will have the NatureWorks(R) Polymer logo on the back. While browsing around the store you will most likely see the NatureWorks(R) logo on many other products as well including fresh fruit and vegetables, so Sam's Club really is going for the "green" so to speak.
So when you are considering giving a gift card this year, consider a Sam's Club gift card and you'll give green in the form of cash, and renew green for the environment at the same time.
Published by Ralph DiMatteo
My name is Ralph DiMatteo, I am 48 years old, married and the father of two teenage children. My professional background is 25 years in the wholesale beer business. View profile
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- Sam's Club gift cards "going green"
- New plastic made from field corn makes up the cards
1 Comments
Post a CommentThank you for thee gift card i looking forward on receiving it soon.