There are three obvious ways right-off-the-bat that will make your blog addictive and encourage people to come back more than once.
1. Write about interesting things.
If you plan to write articles for Associated Content, you are going to have to write multiple articles on a daily basis. They will also explain to you that you need to write about things that you know about - Things that you have a passion for.Blogging is a completely different story. While extremely successful bloggers post on a daily basis, if your content is creative and interesting enough, you really only need to post once a week to keep a crowd entertained. This is where you, the blogger, come in to determine what it interesting and what is not.
You need to keep in mind who your target audience is. If your target audience is Comic Book lovers, do you really think they'll be interested in a post about The Advantages and Disadvantages of Owning a Beagle Dog? Probably not. That's actually a way to lose the addictive flare of your blog.
2. Separate your blogs into parts.
I've seen people do this for ages and it works wonders. If you have an idea for a post that could be of massive interest to your audience, you should never post it as one entity. Instead, milk it for all its worth and make it into multiple entities. Separate it out into parts. This will make the addictive factor sky rocket within itself.Think of the concept of extremely addictive Television shows. Take the show Lost. It has been one of the most addictive shows on air recently because of how they present it every week that it airs. Every episode ends with a cliffhanger. It leaves its audience in so much shock, suspense, and curiosity that they are dying to see the next episode. Within the week the audience has told all their friends about it, there is a spark that has turned into a fire. It is only a matter of time once the buzz gets around and, by the airing of the next episode, it is like flood gates bursting open. Millions of viewers tune in to see what happened - and this happens every week.
So let's take this additive concept and integrate it into the inter-webs of blogging. Say you have a blog about Skateboarding. One day you decide that you want to teach people how to do tricks on their skateboard through your blog. Now, you can do this one of two ways:
a) Write your trick tips into one post and get the information out there as quickly as possible so your audience can go out and learn everything at once.
or
b) Write your trick tips into a series of posts that last for weeks. Make your audience wait an entire week for the next trick tip, but make it worth their while. Give them extra little things (don't over-do it though) they weren't expecting. They will come back with their friends to see what else you've posted for the series.
One mistake I've seen people make is not telling their audience about future blogs within a series. Never forget (especially in mini-series blogs) to also mention your next blog topic within each blog of the series. Tell them loosely what it's going to be about and when you're going to post it so they know when to come back to see it.
Now, of course this is also assuming that you are at-least a good writer. If what you're saying doesn't interest your audience, you better forget it and choose another topic to write about. But if you are a great writer, and give your audience what they want and deserve, you'll see them come back for each part of your mini-series.
3. Be quirky.
One great way to make your blog addictive is to be quirky with your posts. For some reason most people on the internet really like to view funny or strange/whacky things. It is similar to how the "funny guy" is always the one getting the most attention at a party. People love to have fun.This one isn't so much of a commandment as it is a suggestion. The whole point of making an addictive blog is to make it viral and... well... addictive! To make it like a virus that spreads throughout the internet and won't go away - To make it cling to people, and get their attention.
Now, don't get me wrong here, you shouldn't just post any ole' garbage. Post something that has a quirky value to it - Something that you, yourself, would click on. Interestingly and creatively quirky, if you will.
A great example of this is to post every day at an exact time about something that is pre-determined. At 11:11am, every single day, you write a small post about something interesting to your audience, but you write it backwards. You could call it "The Journey of Backwords: [insert subtitle title here]" or obviously something better. You could even create a puzzle for your audience to try to figure out within the blog. You'd be surprised at how popular and addictive quirky things like this can be.
As you can see, these are just three ideas to build on to have an addictive blog. There are tons of ways bloggers have managed to keep people coming back to their blog on a daily basis, it is just a matter of creativity and understanding your audience enough to keep their interest.
Published by E Reynolds
A writer, a designer, a creator. Life is GREAT! View profile
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