How to Ensure Business Profitability

T. Ramaswamy


Gross profit is the difference between sales revenue and the cost of manufacturing a product or offering a service. It is a prime determinant of business profitability. It is determined by deducting the cost of goods sold from net sales and before deducting overhead, payroll, taxation, and interest payments. It is the residual profit of a firm.

The calculations differ for trading firms and manufacturing units. The gross margin is a key factor in determining and assessing business profitability and for making comparisons with other firms in the same industry.

Gross margin is used to assess the financial condition of a firm. It is expressed as a percentage dividing the total sales revenue minus cost of goods sold by the total sales revenue. Simply stated you can obtain gross profit margin by dividing gross profit by sales. The funds remaining after deducting the cost of goods sold is used as a source for meeting additional expenses and for future reserves.

For example, company A. earned $200 million in revenue from producing automobiles and incurred $100 million in expenses under Cost of Goods Sold. Its gross profit margin is 50%. Every dollar it earned on automobiles leaves $0.50 for other expenses. This concept is useful to make comparisons between companies and to assess the strength of competition. Higher profit margins accrue to companies with more efficiency and improved management practices.



For example, if a company has sales of $50000 and cost of goods sold $40,000; the gross profit margin is $50,000 minus $40, 000, i.e., $10000 divided by $50,000, or 20%. This means that for every dollar realized in sales, the company has 20 cents to cover basic operating costs and profit.

Calculation of gross profit is the first step in examining a company's profitability. This involves a series of steps. First you must scrutinize the income statement, take out sales figures and deduct the cost of goods sold. Cost of good sold includes cost of raw materials and direct labor used to manufacture the product of the company. These are direct costs assigned to the manufacture of the goods sold by the company along with the direct labor costs used to produce the goods. It excludes indirect expenses like distribution costs and sales personnel costs. Cost of goods sold figures find place in the income statement.

The importance of the gross profit concept is realized when you analyze the performance of a company. It points out how efficiently the management utilizes labor and supplies in the manufacturing process. With its help you can calculate the gross profit margin. The gross profit varies from industry to industry

From the following example we can see how a company's efficiency is revealed by gross profit. Company A and Company B both has sales of $10 million each. Cost of goods sold of Company A is $8 million and that of Company B is $6 million. Company A's gross profit is $2 million and Company B's is $4 million. Company B incurs fewer expenses to attain the same volume of sales. So company B is more efficient.

Gross profit is seen with great interest by investment analysts to measure standard business performance. Higher the gross profit, the better the business taken as the standard. Between firms in the same industry it is the common feature to calculate the average gross profit.

For measuring business profitability you have to follow various steps in a sequence. First you obtain the income statement which can be taken from the company's annual report. From the statement take out figures of sales and cost of goods sold. If you want to make comparisons take out data for two or more years. The cost of goods sold represents the value of inventory used and the direct labor engaged in producing the finished product.

Taking the sales for year 1 and 2 are $200000 and $250000, respectively, and the cost of goods sold for year 1 and 2 are $40000 and $50000 respectively. For year 1 the gross profit is $200000 minus $40,000 or $160,000. For year 2 the gross profit is $250,000 minus $50,000 or $200,000.

It is essential to maintaining accurate records of inventory for sound business decisions. One way to estimate closing inventory is the gross profit method. This gives a reasonably accurate estimate of inventory for temporary financial reporting.

The gross profit method is a calculation used when estimating the amount of closing inventory for an accounting period.

The gross profit ratio is used to determine the gross sales the company earns from each dollar of sales.

If the percentage is high it shows the company's inventory costs are low. It will have larger income for expansion or diversification. Many firms use the gross profit method as an easy way to determine their closing inventory every month and to assess business profitability.



For example, if a company has sales of $50000 and cost of goods sold $40,000; the gross profit margin is $50,000 minus $40, 000, i.e., $10000 divided by $50,000, or 20%. This means that for every dollar realized in sales, the company has 20 cents to cover basic operating costs and profit.

Calculation of gross profit is the first step in examining a company's profitability. This involves a series of steps. First you must scrutinize the income statement, take out sales figures and deduct the cost of goods sold. Cost of good sold includes cost of raw materials and direct labor used to manufacture the product of the company. These are direct costs assigned to the manufacture of the goods sold by the company along with the direct labor costs used to produce the goods. It excludes indirect expenses like distribution costs and sales personnel costs. Cost of goods sold figures find place in the income statement.

The importance of the gross profit concept is realized when you analyze the performance of a company. It points out how efficiently the management utilizes labor and supplies in the manufacturing process. With its help you can calculate the gross profit margin. The gross profit varies from industry to industry

From the following example we can see how a company's efficiency is revealed by gross profit. Company A and Company B both has sales of $10 million each. Cost of goods sold of Company A is $8 million and that of Company B is $6 million. Company A's gross profit is $2 million and Company B's is $4 million. Company B incurs fewer expenses to attain the same volume of sales. So company B is more efficient.

Gross profit is seen with great interest by investment analysts to measure standard business performance. Higher the gross profit, the better the business taken as the standard. Between firms in the same industry it is the common feature to calculate the average gross profit.

For measuring business profitability you have to follow various steps in a sequence. First you obtain the income statement which can be taken from the company's annual report. From the statement take out figures of sales and cost of goods sold. If you want to make comparisons take out data for two or more years. The cost of goods sold represents the value of inventory used and the direct labor engaged in producing the finished product.

Taking the sales for year 1 and 2 are $200000 and $250000, respectively, and the cost of goods sold for year 1 and 2 are $40000 and $50000 respectively. For year 1 the gross profit is $200000 minus $40,000 or $160,000. For year 2 the gross profit is $250,000 minus $50,000 or $200,000.

It is essential to maintaining accurate records of inventory for sound business decisions. One way to estimate closing inventory is the gross profit method. This gives a reasonably accurate estimate of inventory for temporary financial reporting.

The gross profit method is a calculation used when estimating the amount of closing inventory for an accounting period.

The gross profit ratio is used to determine the gross sales the company earns from each dollar of sales.

If the percentage is high it shows the company's inventory costs are low. It will have larger income for expansion or diversification. Many firms use the gross profit method as an easy way to determine their closing inventory every month and to assess business profitability.











Published by T. Ramaswamy

Freelance management consultant with extensive writing experience,having post graduate degrees in Economics, Business Administration, now writing articles on humor,spirituality and management,Author,CON...  View profile

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