The truth is, no one but the people who make the supplements and have tested them know how effectively they will do their proposed job. These respected and educated scientists do their job and then pass on what they know to the salespeople and marketers. And this is where us consumers are targeted. See, it's not the scientist's fault that the supplement isn't working.
1. It takes little consideration into your current state of health
The people who test and make supplements put in considerable effort to make them as flexible as possible, so that everyone can take them. Having too much of one mineral might make someone sick, so they put an average amount of everything in the supplements. The end result is a product which gives too little of anything.
2. It ignores your metabolism
Supplements claim to have all these fantastic benefits, tens, even hundreds of added vitamins and minerals you might not have even heard of. Not only does it make it sound impressive, it also makes you believe your health is really getting a kick. The only thing is, our body reception of the supplement takes a big roll. Do you know how osteoporosis forms? It's when bones don't absorb calcium like they used to. That's right, even if you give a calcium capsule, if your body doesn' t have a necessary component to absorb the supplement, you'll simply be excreting it.
3. Salespeople play upon your hopes and fears
This is what the majority of consumers fall for. It's a common belief in the sales and marketing sector that people, "purchase with emotion and justify with logic". As long as the marketing team hits a "button" in consumers through their advertisements, they can get thousands of consumers to excitedly shell hundreds of dollars at will. For example, for the muscle industry, a good advertisment will obviously play upon the fact that you're building muscle too slowly and you want it sped up. Or you're not getting your intake of vitamins and minerals because of a crazy diet, so they claim to give it to you all in one pill.
You've got to be careful when you're shopping for supplements. The only people you can really trust are doctors or personal trainers, people who understand your body nearly as well as you do. Next time you feel persuaded to buy supplements, stop and consider whether the claims they make are logical. If you want to build lean muscle, don't buy them altogether. They are not for people with low muscle density. You should ideally work your muscle up to a particular weight, then use supplements to maintain health.
Published by Johnson Kee
Student and Internet Marketer View profile
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