Perhaps that is what leads to my frustration and today's article.
We've all seen them...
===> www.MyWebsite.com
The problem with this above example is that it is not clickable.
Why?
Simple. Because it does not contain the letters "http." For the record, in most cases "www" is not necessary while those who want massive traffic to their website from Twitter must use the "http" characters.
Correctly done, the above example would look like this.
But that is just the beginning of my suggestion related to URL's and success on Twitter.
Next, tell people what the link is there for. Just putting a link in an Email without any indication of why it is there is likely to lead to few people choosing to click the link. So tell people what to expect after they click your link and you will receive much greater traffic to your website from your efforts on TweetDeck.
Also, refuse to tell everyone everything in your 140-character post. Rather, tell them just enough to rouse the curiosity level. There are many reasons for this including...
* Short posts get ReTweeted (RT'd) more than longer posts.
* Leaving things unsaid will intrigue more people causing more clicks and visits.
* 140-characters is just not enough for larger dissertations, so deliver enticing golden nuggets instead.
Shorter posts provide you the ability to add more marketing efforts to your tweet.
* RT's
* Hashtags
* Keywords
* User ID's
Are all resources that can be used for marketing on Twitter. But not if you don't have enough room to use these tools when you tweet.
Add items like USER ID's, URL's and unnecessary words for the back part of your tweet. Google looks at your tweets and puts them in their search engine based on the first 45 characters of your post. Therefore you want your strongest keywords in the first 45 characters.
Finally, if people come to discover that all your posts are self-serving links about your own services or products they will stop clicking your links. That's why you want to share information from a variety of areas so that you will appear more knowledgeable and interesting to those who are scanning your tweets.
Following these about steps on how to post a URL on TweetDeck will help you achieve more views for the material you put together. For the record, this doesn't just apply to TweetDeck, but rather any post on Twitter.
Published by Guy Siverson
I love social networking with a focus on Twitter though FaceBook, MySpace & YouTube are also found as weapons within my web-marketing arsenal. I also answer questions regularly on Yahoo Answers and provide... View profile
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