How to Start a Blogging Empire

Nicole A.
Decide on a Blogging Platform
A blog platform or hosting service will be needed when starting a blogging empire. There are numerous options to choose from in this step of your web business. Decide on whether you will operate blogs using multiple domains or manage them under a blogging network. Free blog hosting services will reduce your startup costs but can have long term disadvantages. Purchase one or several domain names to start a blogging empire that is taken seriously by other businesses and online readers. You will also need to purchase a web hosting package that includes blogging features or if compatible with blog software such as Wordpress.

There is an application or review process to join some blog networks if you want to go this route when starting a blogging empire. Popular blog networks include b5media, Weblogs, Inc. and 9rules. Blog networks provide advantages in the forms of traffic for web entrepreneurs who need to grow their blogs. They also help to build your reputation as a professional blogger or expert in a certain field. You can also start a blogging empire using services like Blogs.mu to build your own blogging network.

Work on How to Make Money Blogging
Many web entrepreneurs who plan to start a blogging empire do so with hopes of making money from their efforts. This is an important factor to consider when starting your own blogging empire, especially if it is being used as a full-time job or small business. Decide on a monetization strategy when planning to start a blogging empire. The form of monetization you choose will guide further decisions about content and blog designs. Popular forms of blog monetization include contextual advertising, affiliate marketing and self-serve ads. As a web entrepreneur, you can also make deals for large sponsorship packages to cover the entire network of blogs under your blogging empire.

Provide Blogging Jobs for Hire
A blogging empire usually consists of multiple blogs, making it a huge responsibility to manage. Hire freelance writers to publish online content on each blog during a consistent schedule. You may also need to hire photographers or videographers depending on the topics that will be covered and your desired market. These blogging jobs will become essential tools in the growth of your online business when you plan to start a blogging empire. There are hundreds of online job boards that cater specifically to blogs where you can post blogging jobs.

Outsource Marketing Efforts for your Blogging Empire
Promotion will also become a large task just like providing regular content for your blogging empire does. Hire third-party marketers or interns that can take on some of the marketing efforts once you start a blogging empire. Delegate specific tasks to your marketing staff to ensure all promotional goals are being met. This also helps to keep web entrepreneurs from marketing to the same group of internet users every day. One person should be in charge of social media while someone else works on developing your brand among the blogging community.

Published by Nicole A. - Featured Contributor in Arts & Entertainment

She has written and produced several short movies. She currently works as a freelance editor while continuing to make independent films.  View profile

  • Decide on a Blogging Platform.
  • Provide Blogging Jobs for Hire to keep fresh content published.
  • Outsource Marketing Efforts for your Blogging Empire.

2 Comments

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  • Randy Inman9/4/2009

    I only have two blogs but have other writers helping me with them. Thanks for the advice on a blogging empire.

  • Lisa Riggs7/17/2009

    Very informative piece...excellent!

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