How to Write a Controversial Op/Ed Article

We all know that controversial op/ed articles get page views and feedback on the Internet -- and garner readership in print -- but what is the best way to write a controversial article? Some say that it doesn't matter how you present your ideas as long as they are logical, but let's be honest when we admit that logic is subjective when it comes to writing. What you feel is completely logical might be hogwash to one of your readers, and your goal is not to alienate your fans.

1- Recognize other opinions.

Most people write controversial op/ed articles because they believe very strongly in their own beliefs and opinions. This is wonderful because we should all have convictions, but you will probably generate more interest in your articles if you know how to recognize other opinions. This doesn't mean that you have to give the other side of the coin equal airtime, but you should concede that points other than your own can be valid. This gives the article a more neutral feel.

2- Organize Your Opinions Logically

The most common mistake that I find with controversial op/ed articles is that many writers don't realize that even an opinion piece should have some structure. Most of the op/ed articles I read sound more like a rant than anything else, which is why you need to think out your article before you start to type. Some writers like to start with their strongest points while others feel that they should go at the end; whatever the case, make sure your readers can follow along.

3- Use Quotes when Appropriate

Controversial op/ed articles are strengthened when you can quote authorities on the subject. Your opinions are valid, of course, but if they are shared by the CEO of a major company or a prominent politician, more people are going to listen up. If you can, look for quotes in news sources or try and interview an authority yourself. This gives credence to the opinions you put forth, no matter how wild they might seem to your readers.

4- Eliminate Emotion

This is another common mistake people make when writing controversial op/ed articles. Most opinion pieces are backed at least in part by your own emotional ties to the issue, which need to be eliminated as you write. Concrete details and logical thoughts are what convinces readers; emotions make your piece seem more like a journal entry than anything else.

5- Bring It All Together

This is a mistake I've seen quite often on AC. When you write controversial op/ed articles, the ending to your piece should tie it all together in some way. If you simply end the article with your final point, readers will wonder what your main consensus is. They don't want to re-read your article to find the common denominator; you must spell it out for them. End by giving a quote or by summarizing your viewpoint on the issue.

Writing controversial op/ed articles is a great way to get your opinions out into the world and have them heard by the masses. Just make sure that you tackle opinion pieces with the same care and logic as you do other types of informative articles.