How to Write Response Device,Newspaper Insert,Poster,Product Insert, POP,Discount Coupon

Advertising Campaign for Pharmaceutical Company - Himalaya Drugs

anita saran
Response Device for Pharmaceutical Company

Membership Application Form

Headline:

Your FREE Membership to 'Madhur Sansar'- the Himalaya Ayurvedic Concepts club and a world of wonderful privileges!

Body copy:

'Madhur Sansar' is a natural outcome of our experience with preventive and remedial Active Ayurveda solutions since 1930. Uniquely formulated, fast-acting and effective, Active Ayurveda combines traditional solutions and modern technology to create well balanced products that can be used by anyone.

Please take a few minutes to fill in this membership application form and help us to know you better.

BOX: Advantages of Membership to 'Madhur Sansar' - the Himalaya Ayurvedic Concepts club

• Free expert advice from Himalaya medical advisors on which health and beauty products suit you

• Information you can use on health and well-being in our quarterly newsletter

• Free Yoga classes

• Plus special offers and discounts!

How to become a Member

Buy any Ayurvedic Concepts product from any Himalaya Ayurvedic Concepts store and attach the label or carton flap to this filled in form. Then just drop it into the collection box in the store or mail it to ________before May 25, 2002.

(Please write in capital letters, tick the relevant boxes.)

Name (Mr./Ms./Dr.) _________________________

Address :__________________________________________________

Telephone Numbers
Residence: ______________________________________
Office:_________________________________

E-mail ________________________

Weight _______________________

Date of Birth (Please specify): Date Month Year

Wedding Anniversary: Date Month Year

Number of children: ________________

Age Group of the children: __________________

Do your parents stay with you?

[]Yes []No

Name the Himalaya Ayurvedic Concepts products you have used:
____________________________

What category of products are you interested in?

[]Beauty care []Health care

Do you or anyone in your family suffer from ailments or disorders? If so, please indicate:

[] Acidity
[]Fungal Infection
[]Acne
[]Gout
[]Alzhemer's
[]Hay fever
[]Arthritis
[]Headaches
[]Back pain
[]Hemorrhoids
[]Bed-wetting
[]Hepatitis
[]BPH
[]HM Contamination
[]Chemical Poisoning
[]Hypertension
[]Chronic Pain
[]Irregular Ovulation
[]Cirrhosis
[]Irritable Bowel Symptoms
[]Colds and Flu
[]Kidney Stones
[]Colic
[]Liver Protection
[]Conjunctivitis
[]Liver Spots
[]Cough
[]Poor Male Performance
[]Crohn's Disease
[]Menopause
[]Dandruff
[]Wounds that don't heal
[]Depression
[]Obesity
[]Diabetes
[]Osteoporosis
[]Rash
[]Pain in Calves
[]Sciatia
[]Parasitic Infection
[]Sluggish Liver
[]Parkinson's Disease
[]Spondylitis
[]Post -Menstrual Symptoms
[]Stroke
[]Sugar Addiction
[]Varicose Veins
[]Weight Problems

Do you have any of the following pets?

[]Cats []Dogs []Horses

Approximately how much do you spend on Ayurvedic medicine?

In a month:____________ In a Year:_______________

THANK YOU

Baseline: Herbal Healthcare worldwide since 1930

Product insert

Congratulations!

You've bought yourself a Himalaya Ayurvedic Concepts product. Just goes to show that
you value your health and happiness just like we do.

And now there's more reason to be happier and healthier!

Here's your chance to become a privileged member of 'Madhur Sansar'- the Himalaya Ayurvedic Concepts club FREE! (Just attach the label or carton flap of this product to the membership application form you'll get here and mail it to reach us before May 25, 2002.)

Advantages of your Membership

• Free expert advice from Himalaya medical advisors on which health and beauty products suit you

• Information you can use on health and well-being in our quarterly newsletter

• Free Yoga classes

• Plus special offers and discounts!

Wishing you Health and Happiness!

Baseline: Herbal Healthcare worldwide since 1930

POP
Poster at Chemists

Headline: The Only 'Side Effect' of our Products is a World of Privileges!

For free advice on health, beauty and well being and special offers, join
'Madhur Sansar' - the Himalaya Ayurvedic Concepts Club

Ask here for your Membership Application form or call 00-6111!

Baseline: Herbal Healthcare worldwide since 1930

Sticker for Cars, etc.

Headline: The only Side-Effect of our products
a world of wonderful privileges!

Call 00-6111 for FREE membership to 'Madhur Sansar'- the Himalaya Ayurvedic Concepts Club!
Or pick up a membership application from any Himalaya Ayurvedic Concepts Store!

Dispenser For Membership Forms at Chemist

Headline: Entry Forms to a wonderful world of privileges
'Madhur Sansar'- the Himalaya Ayurvedic Concepts Club

Baseline: Herbal Healthcare worldwide since 1930

Collection Box For Completed Forms

Headline: Join 'Madhur Sansar'- the Himalaya Ayurvedic Concepts club
For a wonderful world of privileges
Drop your membership application here!

Baseline: Herbal Healthcare worldwide since 1930

Newspaper insert

Headline: The only 'Side Effect' from our products is a
Free consultation on health, beauty and well being!

Subhead: Walk in to any Himalaya Ayurvedic Concepts store
Between May 15-May 30, 2002

Body Copy

Since our inception in 1930, Himalaya Ayurvedic Concepts has focused on safe, natural and innovative remedies that help people lead richer, healthier lives. Today our products - a wide and varied range of health and beauty care-- are used by over 200,000 doctors round the world, across over 40 countries.

Come and get your FREE consultation from a Himalaya medical advisor and find out which Ayurvedic Concepts health or beauty care product suits you best. And while you're there, pick up a Membership Application form that will entitle you to a FREE membership to 'Madhur Sansar'- the Himalaya Ayurvedic Concepts club and enjoy a whole world of privileges - fabulous rewards, discounts and special offers.

Baseline: Herbal Healthcare worldwide since 1930

Discount Coupon

Headline on flap 1

Discover a Wonderful 'Side Effect'

Inside:

This discount coupon is exclusively for valued customers like you. Get 20% off on any Himalaya Ayurvedic Concepts product.

You may redeem this coupon at any of the following stores:

(addresses)

Baseline: Herbal Healthcare worldwide since 1930

Coupon headline:

Please give the bearer of this coupon
20% off on any Himalaya Ayurvedic Concepts Product.

This wonderful 'Side Effect' is Valid till June 25, 2002

Published by anita saran

I have worked as a copywriter for over 25 years and have won the David Ogilvy Award for Excellence in Direct Mail Writing. I teach copywriting and short story writing online. I am a published author and memb...  View profile

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