Importance of American Automakers Gaining the Trust of the American Public

Dawn Hawkins
American automakers have seen their fair share of troubles over the past several years. The fact is, thousands of jobs were lost when General Motors and Chrysler Corporation closed the doors on plants and car dealerships around the country. The American people lost trust in the American car manufacturers because they felt the products were sub-par with an extremely high price tag. There have been several issues concerning the trust of the American people for the carmakers of the United States and if the carmakers don't gain that trust back, it could destroy the companies and they will become nothing more than a part of American history.

It is extremely important that American carmakers learn how to regain the public trust. If they do not, they will no longer be in business. General Motors and Chrysler filed for a bail out loan and received them, much to the chagrin of many United States citizens. That was when the public trust for every manufacturer was at an all time low. How General Motors and Chrysler will gain back the trust of the American people enough to make enough money to stay afloat and eventually pull out of the devastating losses that they have taken over the past several years is a mystery to most of us. Both companies have been trying and have not quite made it out.

If the American carmakers don't make it out of this, it won't just devastate the car company itself, it will literally keep the American economy in a deep hole that we may never be able to get out of. The three major car companies, Ford, General Motors and Chrysler were major players in the booming United States economy. They not only provided well paying jobs for it's employees, but it also provided excellent benefits to those employees. Without those jobs, thousands of people have been displaced, not knowing anything but the car manufacturing business and unable to find work for which the pay will compare even slightly with. The money these employees made went into the economy through the purchase of cars, electronics, homes and the many other things that kept the economy moving smoothly.

The climb back to the top will be difficult for American automakers as they struggle to find ways to get the American people to trust their products again. General Motors threw in a great return policy that allows for people to purchase the car but have the ability to return it within a certain amount of time before being stuck with the car. This is a great start, but it isn't enough to get the American public to fully trust the products. It will take years for the car manufacturers to regain the trust of the American people. They may be off to a good start, but there are certain things they will have to do in order to see it through starting with honesty. Being honest about where the loans stand is one of the best ways to show the people that you are serious about moving forward and building products that will truly stand up to the test. Showing the public that they are serious about making cost effective products that will be fuel efficient and run well for long periods of time is what the public wants to see. Once a few people have begun to purchase the products and pass the word along that the product truly is a good one, the reputations of the American car companies will begin to rise and the plants will begin to open. Once that happens, the car dealerships can begin to open again and life as we once knew it in the United States might resemble what we once had. Until that time, we will be in for a struggle.

Things have begun to change as the car manufacturers pay back the money owed to the government for the bailout loans and people are getting a little braver where purchasing automobiles is concerned. If we continue on this trend, Americans may see a much better economy much sooner than expected.

Published by Dawn Hawkins

I am a freelance writer who has been working from home for two years writing for online communities. I previously worked in the accounting department in a corporate office. It was a very long commute and the...  View profile

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