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Independent Film Distribution Book Review

Frank  Ochieng
SYNOPSIS: Everybody talks about mainstream cinema. Consequently, they pretty much seem to have an idea as to how the big Hollywood-produced movies are distributed and appreciated. And there's also the understanding that independently-made films are the second-class citizens to the big-budgeted, highly-touted features that emerge from the West Coast. Over the years, independent films (whether on a big or small scale) have struggled to gain acceptance in the consciousness of the average moviegoer. And the effort has paid off somewhat handsomely because independent films have made the stride gradually to entice giddy film fans while artistically capturing their imaginations. Nevertheless, there's still work to be done in terms of accepting independent filmmaking as a major player in the encompassing shadows of big-time hotshot Hollywood vehicles.

In author Phil Hall's immensely well-written movie book Independent Film Distribution: How to Make a Successful End Run Around the Big Guys, he provides an intriguing behind-the-scenes look at the independent moviemaking process. From discussing distribution practices to budding independent filmmakers promoting their product to film festivals and the public in general, Independent Film Distribution is a knowledgeable read for folks looking to conquer the mysteries about such an involved movement. As a film critic and movie public relations specialist, Hall has the inside track to tap into the pulses of the frivolity and/or frustrations of marketing independent films. There's an appreciation for independent filmmaking that registers in Hall's noted pages. Clearly, the enthusiasm shows and finally there is a publication that honestly paints a solid portait of the film industry and its tricky maneuvering.

The indie film world may not have the sizzle and sensationalistic following that its prominent contemporaries enjoy from the empowering Hollywood movie studios. However, Hall demonstrates how viable and indispensable his guide is for filmmakers, producers, distributors, indie film followers--anybody who's affected by the wheelings-and-dealings of independent cinema. Readers will find fascinating tidbits about the intricacies of independent film distribution through precise feedback, commentary and historical recollections that tell an involving tale about an industry that's both calculating and complex. Everything is as laid out as a loving mother placing her child's outfit on the bed to wear to school the next day--the definition of "independent moviemaking", tackling the film festival circuit, the legality of distribution, making important contacts, handling the media pressure, tolerating the probing press and rejection of mean-spirited film critics, using outlets such as direct-to-video releases, etc. In convenient fashion, every stone seems to be turned in articulating the enormity of that concept known as independent film distribution.

There are 272 pages of insider-type material in Independent Film Distribution that one can marvel at with acceptable inquisitiveness. Hall examines and delivers his generous perspective of the independent movie scene with the effortless skill of your college professor highlighting the textbook facts with notable aplomb. One can say that this book is a primer that's designed to educate and fascinate. An imaginative glimpse into the soul of the individuals and organizations that carry the sentimentality and sheer essence of independent films in their veins.

Frankly, Phil Hall's new book is a resourceful and comprehensive look into the indelible psyche of a filmmaking movement--specifically the independent filmmaking movement--that deserves the common movie enthusiast's undivided attention. Thoroughly insightful, analytical, and informative, Hall's cinematic tome will have readers appreciating the inner-circle workings pertaining to the chaotic state of independent film distribution. Laced with hearty interviews and other noteworthy anecdotal tidbits, this book will arm observers with a vast understanding regarding the independent film process.

Overall, this is an in-depth read for upstart/established filmmakers and ardent film fans alike!

Published by Frank Ochieng

Frank Ochieng frequently guests on Boston s WBZ NewsRadio 1030 AM (2003-present) and had previously written film reviews for the independent urban newspaper The Boston Banner . Ochieng has been an online m...  View profile

In author Phil Hall's immensely well-written movie book Independent Film Distribution: How to Make a Successful End Run Around the Big Guys, he provides an intriguing behind-the-scenes look at the independent moviemaking process.

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