Iron Butteryfly and Finance?

captdallas2
I am a big fan of classic rock. I grew up with it and love most of it. Still I wonder just how appropriate some classic rock cuts are for commercials. You have heard the Cadillac commercials and all the other commercials. Most of you may chuckle at some at the sound tracks. The vast majority are humorously acceptable. But, when appealing to the aging baby boomer population financially? Perhaps some choices might not be so acceptable.

In-A-Gadda-Da-Vida, is the choice of Fidelity Mutual for their sixty-ish, animated flower, television commercial. It this really a good choice? With the business news freaking out over subprime loan institutions having major problems in the retreating real estate market, I wonder.

In-A-Godda-Da-Vida, by Iron Butterfly, was a late sixties classic. Heralded as the first heavy metal rock classic of all time. The original title of In-A-Godda-Da-Vida, was supposedly, In the Garden of Eden. Rock rumor has it that the, In Da Gadda Da Vida, pronunciation was due to alcohol/drug induced slurring during the recording session. While some unnamed sources mention that the live performances required considerable rehearsal by the lead singer, others imply that it was literally a no brainer for Doug Ingle.

Doug Ingle, lead vocals for Iron Butterfly, is reported to have said that it was an alcohol slurred utterance. Fans and others found greater insight and describe the lyric as apocryphal. This information is from Wikipedia, which may or may not be accurate given that Sinbad is still alive. His career thought seems to still be dead.

Given that, there is some evidence of alcohol/drug influence on the classic song. Is this really the image that a financial institution wishes to portray? Would you readily invest your money in a financial institution that had head bang-er music, albeit classic head bang-er music, blaring over the sound system instead of Muzac?

Inquiring minds would like to know.

Special Note: Due to the tragic loss of six brain cells in the author's left temporal lobe, Wikipeda had to be referenced for the correct spelling of In-A-Godda-Da-Vida.

Published by captdallas2

Florida Keys life inspires many to artistic endeavor. CaptDallas2 is no exception. Writing songs, music and articles fills his time off the water. From boating to how to wipe your butt, the politically in...  View profile

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  • Alyce Rocco3/28/2007

    Don't know how to answer the question. I'm not a huge "metal" fan (not sure if Iron Butterfly is
    "metal"), but I think I would be attracted to dealing with a company cool enough to use music from "our" generation. I thought it was a Beatles song, so guess I need to do some research of my own. Wonder if YouTube has a copy of the comercial.

  • Vonnie Chestnut3/19/2007

    HMMM,trying to remember the song, but from what my brain pulls up, that might actually make sense. But since when does rock make sense anyway.

  • Zac Wassink3/18/2007

    good article but i'm not a huge fan of the group

  • captdallas23/17/2007

    Then I may be behind the times.:)

  • Beth Callahan3/17/2007

    I have never heard this, shall half to listen to it! Great article.

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