Jay-Z was known as "Hova" and "Jazzy" in his neighborhood, but he shortened it all to call himself "Jay-Z". All he strove to be was a rapper. Jay-Z also became a street hustler to make money, as stated many times in his lyrics. He hung around with Jaz-O (also known as Big Jaz) who was a small New York rapper with a record deal but slow sales. Big Jaz taught Jay-Z about the rap industry and how to make it in.
Jay-Z was in a group called Original Flavor for awhile, but decided to break out and start his own label. With his friends Damon Dash and Kareem "Biggs" Burke, Jay-Z created Roc-A-Fella Records. They did this to eliminate the middleman and make all the money for themselves.
Priority Records agreed to distribute his music, so Jay-Z finally had everything set. His debut album Reasonable Doubt was released in 1996. It didn't do as well as hoped, but it did place in the top 30 on Billboard charts.
His next album, In My Lifetime, was more successful than his first album. It reached Number 3 on the Billboard album chart. This album featured many popular contributors such as Puff Daddy. With this album, Jay-Z took a more pop-rap approach instead of gangster-rap of the previous album. Sales doubled.
From there, Jay-Z stuck with pop-rap and worked with several other big rap names to produce many other successful albums and singles. He has sold more than seventeen million albums and won a few music awards. His newest release "Show Me What You Got" is definitely headed toward success. The video for the single features Dale Earnhardt, Jr as well as girl friend Beyonce.
In addition to music, Roc-A-Fella has a few films to its name. Roc-A-Fella has released films like "Streets is Watching", "Backstage" and "State Property". Three other films - "Paid in Full," "Paper Soldiers" and "Death of a Dynasty" are on their way.
Jay-Z started his own clothing line called Rocawear in 1999. Rocawear grossed millions in its first year. The clothing line is available in outlets in Europe, Japan, and Canada. Rocawear includes loungewear, hats, and belts for all men, women, and children. Jay-Z also endorsed a line of Reebok shoes. The S. Carter shoe collection is the first time a non-athlete has ever had a signature shoe.
Roc-A-Fella also sold Armadale Premium, a two grain, triple distilled Scottish vodka. Jay-Z then opened the 40/40 Club Elite sports bar in New York City.
Jay-Z has gotten involved in many activities in New York City. The Team Roc charitable organization helps underprivileged children in the city. The Shawn Carter Scholarship Fund pays for the college tuition of deserving Marcy area high school students. During the annual Jay-Z Santa Claus Toy Drive, Jay-Z provides toys to children of the Marcy projects area in Brooklyn.
Published by George
Battle of the Hip-Hop Moguls: Diddy Takes on Jay-ZWhat would happen if Jay-Z and Diddy were to clash in a battle of the top spot in the hip-hop game? Would one of these moguls brutalize the other? Would it come down to a KO in...- A Changing Rap LandscapeKanye rose triumphantly from the ashes and proclaimed himself the winner in the rap battle of the year, if not the decade; having beat out 50 Cent on his first week of sales.
- Beyoncé and Jay-Z Get MarriedDespite a 12 year age difference, rapper Jay Z (38) and long time girlfriend Beyoncé Knowles(26) who have been dating since 2002 got married on Friday, April 4 in New York according to People.com.
Artist to Watch: Rapper Jay RockRising star Jay Rock hopes to shake up the hip-hop game with his first commercial recording "Follow Me Home."- A Review of Jay-Z's Debut Reasonable DoubtA review of Jay-Z's first album Reasonable Doubt, first released in 1996.
- Blueprint 3 Leak Reveals New Jay-Z Album
- Battle of the Classic Albums: Jay-Z Versus Nas, Part Two
- Biography of Jay-Z
- Jay-Z's American Gangster Revisits Rapper's Past
- Attention Consumers: Jay-Z and Sean "P. Diddy" Combs - "Faux Fur" Clothing Lines:...
- Dark Skinned Vs. Light Skinned: The Black Man's Dilemma
- Rihanna's Music of the Sun: If It's Good Music that You Want, Make Rihanna Your Girl!
- Jay-Z was a rapper and hustler as a child.
- Jay-Z got his start with his own label.
- Rocawear belongs to Jay-Z.

