NBA's Oklahoma City Franchise Now "Thunder"

An Unofficial Unveiling of Nickname, Logo

Sandy Dover
The Seattle SuperSonics franchise became no longer in the summer of 2008, and now in the new home of Oklahoma City, Oklahoma, the NBA franchise has unofficially unveiled the name AND the logo. With the NBA Store having started to sell merchandise that shows the new team nickname and logo, the cat is now somewhat out of the bag.

The nickname appears to have been the favorite out of six potential names that were given, including options such as the "Bison", "Barons" and "Marshalls". The favored name of the franchise, the Oklahoma City Thunder, appears to be paying indirect homage to the unruly stormy weather that is characteristic of the southern state just above Texas. On the contrary, there may be an issue that occurs between the Thunder and the Golden State Warriors, as Matt Steinmetz of The Examiner wrote about; apparently, Thunder is also the nickname of the Warriors' mascot and prominent figure of Golden State's primary franchise logo, who holds a thunderbolt not unlike the leaked photos of Oklahoma City's new logo, which features a thunderbolt in the background.

Oklahoma City's new logo itself is very basic (albeit because of the time constraints that the team had in acquiring a new identity in a matter of months). Featured is a triangular shield with a basketball enclosed inside with a blue background coloring the right side of the shield. Behind the crest are two thunderbolts, one of which is red and the other blue, while "THUNDER" is emblazoned atop in white slender lettering. Across the shield are the letters "OKC", which are reminscent of the similar font style of the Seattle SuperSonics's script from 1995-2001.

Using a variety of colors such as red, white, blue, yellow, orange, navy blue and sky blue, there is not a clear-cut palate that the Thunder will be using for the uniforms.

(All in all, with the time constraints that were imposed upon the Thunder, the logo itself is clearly a constructive image, used as a temporary stamp for the franchise to use until it seemingly goes with another logo change in the future.)

Published by Sandy Dover

For the past decade, writer/artist Sandy Dover has been an emerging entity and established veteran in the arts & publishing and media industries, in which he is known broadly as a featured columnist for resp...  View profile

To comment, please sign in to your Yahoo! account, or sign up for a new account.