New (Product) RED Gift Card from Starbucks Lets You Fight AIDS Every Time You Buy Coffee

Just before the holiday season last year, Starbucks Coffee Company made an announcement that they were teaming up with (Product) RED to allow consumers to help fight AIDS in Africa every day just by buying Starbucks coffee. Throughout the holiday season, 3 exclusive (RED) beverages were offered by Starbucks which, when purchased, generated a 5 cent donation to the Global Fund to Fight AIDS. The promotion was a big success, generating a contribution to the Global Fund equivalent to the cost of 1.4 million doses of life-saving AIDS drugs in just under 2 months. Consumers everywhere have been wondering what Starbucks' historic partnership with the (RED) project would bring next

Now, Starbucks has announced a new way for people to support the (RED) cause all year long. It's very simple -- all you need to do is buy a special (RED) gift card, which are available on the Starbucks website or at coffee houses nationwide. Then, every time you use the (RED) gift card to make a purchase at Starbucks, a nickel will be donated to the Global Fund to Fight AIDS. It doesn't matter what you buy, or how big (or small) the purchase is. A nickel might not sound like a lot. But when you think about the thousands of Starbucks stores nationwide, and the millions of people who visit them every day, it can certainly add up quickly. (Product) RED has become one of the largest contributors to the Global Fund to Fight AIDS, and partnerships like the new (RED) gift card from Starbucks are sure to generate even more money to fight AIDS in Africa.

So if you are a Starbucks regular, consider loading some money onto a special (RED) gift card to make your purchases. You'll be helping make a real difference in the world and it won't cost you anything extra. You can also reload the card, and it's quicker than using cash or a credit card for your coffee purchase each day. Also, if you're going to give a Starbucks gift card as a gift, pick up the special (RED) card instead of one of the other designs that are available. That way, your gift is not only generous to the recipient, but to those who need your help in Africa too. For even more information about (Product) RED, you can visit their website at http://www.joinred.com and see which other great companies have teamed up to help fight AIDS.