Price Errors: Should You, Literally, Have to Pay for Someone Else's Mistake?

Jennifer Foote
Shopping is a part of our lives. Each week, a large number of individuals hit their local department stores or grocery stores trying to stock up on the necessities that they need to get through the week. There are also a large number of individuals who go shopping for clothing or toys for themselves or for their family. It is safe to say that shopping is a part of life. As with life, there are mistakes that are made. When it comes to shopping, these mistakes often involve the wrong prices or mismarked prices. This is a common mistake; in fact, it is so common that it may have happened to you.

So, you found the perfect pair of jeans, at the lowest price you have ever seen them; you got excited didn't you? Well, when you get up the cash register and learn that the price that the jeans were marked at isn't really the price that they are supposed to be sold for. The cashier politely explains to you that someone in the store must have made a mistake. When this happened to you, what did you do? If it hasn't happened to you yet, what would you do? If you a like most other individuals, you would pay the full price, but should you?

When it comes to pricing errors on the part of a retail store, it is important to remember that you should get the item for the price that it was marked. When taking this approach, it is important to use your common sense. For example, if you are in a high end department store and you see a pair of woman's jeans marked at only two dollars, there is a chance that a mistake was made on purpose. That mistake doesn't necessarily involve store employees, but other customers trying to be sneaky. Yes, you may not believe it, but as an ex retail store manager, there really are people out there who will go around switching price labels. By the way, it is important that you do not do this just to get a lower price; in a way, it is considered stealing and it is illegal.

Of course, the decision as to whether or not you would like to try and get your item for the sale price that it was marked at, even if the item is no longer actually on sale, is completely yours to make. One of the most common reasons why shoppers choose to pay the full retail price instead of trying to get the item at the marked, sale price is because of fear. Many shoppers are afraid of drawing unwanted attention to themselves or appearing as if they are cheap. This is a common feeling; however, it shouldn't stop you from trying to get your item for the price that it was marked at. In fact, most retail stores expect you to try and get that discounted price.

Even though many retailers expect you to try and get a mismarked item at the sale price, it may not appear that way. The process varies from store to store, but a number of stores have a plan where their cashiers or managers will attempt to get you to pay full price, only once or twice. If you still refuse, you will likely be offered the item at the marked down price. After all, retail stores know that one unhappy customer can actually result in the loss of ten or more customers; unhappy customers talk!

As previously mentioned, it is advised that you do not intentionally switch price tags on merchandise to try and get a discount. The point of this article was to explain to readers their rights, when it comes to mismarked merchandise, nothing else.

Published by Jennifer Foote

Hello. My name is Jennifer. I love freelance writing, but have only recently starting making a profit from it.  View profile

  • As a shopper, you are actually entitled to the marked price, even if it is wrong.
  • In the end, most retailers expect that you would try and get the marked down price, even if they don't like it.
  • The decision as to what price you want to pay is yours, or if you still even want the item.
Mismarked items are common more often than you may think.

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  • Patty Oh8/27/2007

    Great information for everyone!!! I'd never change a pricetag, but if it's mismarked???? Shame on them and I want that discount! On one weekend a few months ago, I saved $30 on things that were priced at X but rang up at Y.

  • Jennifer4/11/2007

    Thanks for reading my article. I used to work as a retail manager for a local discount store that was actually nationally operated. I was a little bit surprised I guess with how things work.

  • Donna Porter4/2/2007

    This is useful to know yet what I find even more problematic is how many retailers display sale items in a deceptive way and you practically need bifocals and to conduct a scavanger hunt to find the right sale item. Nice job.

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