Private Clients, Contributor Communities, or Yourself? What's Best for Online Article Writers?

Y! Lyn
As a mentor among my online writing peers, I often get asked which route to go when it comes to freelancing. People want to know if they should take on private clients, write for content sites or contributor communities, or start their own niche sites. I have tried several different strategies. What's best for online article writers? I recently made the decision to slow down on work with private clients and dedicate myself mainly to my favorite contributor community and to my own venue. I am the happiest when mentoring peers and providing content for these two venues. I see the most income for the least amount of stress when I focus solely on them and nothing else, as far as writing goes. While this works for me, the best choice will vary for each person.

Know your work habits. In any online writing, you need to be able to work independently. But if you are working for clients or content sites, you may need to pair that with teamwork. If you don't work well with others, you may want to go solo and write for your own blog or domain. But even then, you might still need to deal with people in one way or the other. If you like to be the only one to correct the work and will accept no changes to your material, you're better off writing for yourself. But keep in mind that even if you don't have to bend for editors, you still need to consider what your readers want.

Pay attention to your writing style. What style and voice is present in your work? Can you change it up some to fit what clients want? If not, you may be better off either finding clients or content sites that align with your style or writing for your own venue. Check out contributor communities and content sites to see what the top writers are doing. Does it look like something you'd be interested in doing? If not, move on to the next or create your own venue that matches your style. When writing for private clients, I learned that analyzing their needs based on their audience and existing content helped me provide the best content for them. If you'd rather write freestyle without analyzing things, your own website may be the best option, providing you will still cater to the audience.

Consider your schedule. Managing time and deadlines will be of more importance when writing for content sites and private clients. You'll need some sort of schedule when writing for yourself. But it will likely be more flexible that way. Some private clients may prefer to speak with you about projects during certain hours. Usually it will be normal business hours. If you cannot commit to that or are unavailable during the day, content sites, contributor communities, and your own domains may be the better option. Most contributor communities do not require you to be available during specific times. There can be deadlines if you claim certain assignments, but it is up to you at what time you write the material.

Think about your goals. Are you looking to get your byline featured across multiple sites? Would you rather keep your name to its own venue? Do you not want your name out there at all? What are your revenue goals? Writing for private clients can sometimes involve a great deal of ghostwriting, which means your byline will not be featured with the content. Content sites generally feature your byline with the content. Some also offer opportunities to be featured on high quality web properties. For instance, the Yahoo! Contributor Network gives its contributors the opportunity to be featured on multiple Yahoo! Properties across the web. It could take more time to build up a reputation on your own venue. But if that is what you prefer, the hard work can pay off, if done right.

The best fit for you is the closest to covering your main desires. Consider all of the above, as well as any other factors that are important to you. Then, decide which option most fits that mold. You could be like me and choose a combination of two methods, choose just one, or go for something else together. Regardless of which choice you make, be sure it is one that aligns with your individual goals and dreams for the future. Remember that not everyone will have the same needs. Just because one plan works for your friends does not mean it will do the same for you. Align your writing career with your unique plans for the best results.

More from Lyn:

Importance of Authentic Voice in Writing for Y!CN

The Newbie's Guide to Success at the Yahoo! Contributor Network

Succeed in Freelance Writing by Making Goals More Attainable

Published by Y! Lyn - Community Advocate

Lyn Lomasi is the Community Advocate at Yahoo! Contributor Network. Email her with community issues & ideas (contributor-lyn@yahoo-inc.com). Read her tips for success on the official Yahoo! Contributor Netwo...  View profile

37 Comments

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  • James Cardigan4/13/2011

    Great article!!! And I appreciate what you said about, "pairing that with teamwork." Most people nowadays, don't even know how to do that.

  • Teila Tankersley4/13/2011

    You've got some very informative pieces here and I enjoyed your interview with Jolynee Hudnell very nice

  • CarolinaD4/9/2011

    Very interesting points, thank you for the article.

  • Jennifer Wagner4/4/2011

    You are an inspiration Lyn!

  • Annette Posey4/3/2011

    This article was very informative, thank you for sharing!

  • Nicole Pellegrini4/2/2011

    It definitely pays to not be stubborn about only writing for one venue when others might be better suited to your personal style, voice, schedule and needs. I get different things from writing for different sites at the moment, as well as for myself. To me it always seems as though there's a balance between writing whatever you want however you want, and writing for the bottom line (ie $$$). As long as I can balance the two and feel comfortable, that I'm not compromising myself too much for money or being taken advantage of for artistic freedom I can be content.

  • Carol Bengle Gilbert4/2/2011

    It's really a personal decision as you point out. But for many people, the stress of finding individual writing jobs proves unworkable. It is a huge undertaking.

  • Michael Thompson4/2/2011

    Hi Lyn. I've been ripped off too much by private clients. I'll keep writing for this guy in Saginaw who "reliably" pays me late, but DOES PAY, but for the most part, I'll stick with AC/Yahoo and their flat fee per article. Last winter, I did about $700 woth of work for some jackass who stuck me up. Believe me, we are lucky to have AC/Yahoo (am I describing them right?) as a reliable source.

  • Sherry Walker4/2/2011

    Thanks - Looking to write more. Need the good tips you provided.

  • NANCY CZERWINSKI4/2/2011

    Great article! Thanks for the great tips! 5*

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