Prices
Recession survival for restaurant owner's number one is this is not the time to jack up the prices of items on your menu. It is actually time to lower them. Think about ways to be creative so that people will be willing to dine at your restaurant. For example, coupons are a great way to advertise and to entice people into dining at your restaurant.
Menu
Change your menu. Maybe you can be more cost efficient by changing your menu. Instead of a whole lot of expensive items on your menu, limit it to a couple items. Make your menu more economical friendly. If you want your restaurant to survive the recession, you have to make changes.
Portions
I have noticed that some higher end restaurants are refusing to change their prices on their menu. Instead they have chosen to make the meal portions much smaller. There are no more left over's to take home after your meal is done. I am not sure if I would recommend this or not. I have to admit that after paying the same prices before at one of my favorite restaurants and getting a smaller portion that I felt kind of ripped off as a customer. I have promised myself not to return to that particular restaurant establishment for awhile. So be careful if you decide to use this particular tip.
Contests
Depending on what kind of restaurant establishment you are running, you may be able to have contests. A bar in a restaurant is a great place to have contests. For example, a karaoke contest might really help draw people into your restaurant. You may want to invite your local radio celebs to come on down and do a show at your restaurant. This will definitely draw people in.
Staff
Your staff makes a big difference in whether people want to eat at your restaurant. I used to be in the restaurant business for a very long time, and my number one suggestion to any business owner is to make sure that you have a very friendly staff. A good staff will make customers become regular customers. It really is the regular customers that come into your restaurant all the time that can help your restaurant survive during hard economic times. Talk to your staff. Let them know that a smile from them to their customers goes along way.
Published by Debi Rideout
Debi Rideout is a freelance writer. She is a valuable content writer for Yahoo! Contributor Network. Her work has appeared on Yahoo! News, Yahoo! Shine, Yahoo! TV, Yahoo! Movies, Yahoo! Lifestyle, Yahoo! S... View profile
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7 Comments
Post a CommentEven the food companies, like canned Tuna has less in the can and charge more for the can. One of them is Starkist- But they are all doing the same thing, smaller and more money.
I feel your tip on having staff that is friendly with customers is the best tip you have. We make a habit of going to specific restaurants because of how we enjoy our rapport with their staff members! As for cutting back on portion sizes and still charging the same price--definitely a nix on that! Good article, good coverage of all the areas, and great ideas!
As someone who eats out a fair amount, I especially appreciate idea of a changing menu. We often resort to "the same old places" and it's refreshing to see new offerings. I also appreciate the smaller portions! American restaurants often serve portions that are much too large. Taking the extra home is not convenient and in this tighter economy, it seems wrong to leave so much food uneaten. I doubt many frequent restaurant-goers would mind the smaller portions - and they'll be healthier, too.
Excellent advice, and I concur about making portions smaller (or the quality of the food not as high); that has been happening a lot around here and YES, we feel ripped off! I;d actually rather have them raise the prices and keep the portions (and the quality the same).
Good tips for restaurant owners. Customer service goes a long way.
Very nice ideas !
Good tips..really I would lower the price of the food and the portions..ost places serve wayyyyy too much food for us big boned Americans!lol Less is more sometimes.