<![CDATA[Caroline Melberg - Yahoo! Voices]]> en-us Copyright 2012 voices.yahoo.com http://blogs.law.harvard.edu/tech/rss Sun, 12 Feb 2012 13:20:24 EDT http://l.yimg.com/ck/siteimg/PP-voices.jpg http://voices.yahoo.com/ Voices <![CDATA[On-line Reputation Management for Your Small Business]]> Harmful anonymous on-line comments can influence customers to stay away from your small business based on nothing but hearsay. Once the damage is done, it is extremely hard to reverse. On-line reputation management has become the most important aspect of on-line marketing.

Contributor: Caroline Melberg
Published: Oct 11, 2007

]]> http://voices.yahoo.com/online-reputation-management-599895.html <![CDATA[How to Pick a Search Engine Friendly Domain Name for Your Business (Even If You Think All the Good Names Are Taken!)]]> Here are 9 top tips for finding a great domain name for your on-line identity that will rank well with the search engines - and help your potential customers find you as well.

Contributor: Caroline Melberg
Published: Oct 09, 2007

]]> http://voices.yahoo.com/how-pick-search-engine-friendly-594622.html <![CDATA[Three Prongs of the SEO Fork]]> There are three essential components of any web page that must be in place in order for that page to rank highly.

Contributor: Caroline Melberg
Published: Oct 08, 2007

]]> http://voices.yahoo.com/three-prongs-seo-fork-592511.html <![CDATA[How Creating Optimized Blog Posts Increases Link Popularity and SEO]]> Although the majority of blogs are rambling diaries of someone's daily life, they can have a more serious use from an Internet marketing point of view. Search engines like Blogs. They are already highly SEO'd and can be further optimized through the use of of plugins.

Contributor: Caroline Melberg
Published: Sep 21, 2007

]]> http://voices.yahoo.com/how-creating-optimized-blog-posts-increases-560898.html <![CDATA[Geotargeting Your PPC Campaign to Find LOCAL Customers for Your Small Business]]> o attract purely local customers through PPC, you need to target them on a local basis. This is where geotargeting, comes in. Geotargeting your (PPC campaign in order to find local customers for your small business is really quite easy to do.

Contributor: Caroline Melberg
Published: Sep 20, 2007

]]> http://voices.yahoo.com/geotargeting-ppc-campaign-find-559012.html <![CDATA[10 Things You MUST Do to Drive Massive Traffic to Your Local Small Business Website]]> There are multiple tactics that you can - and should - use to make people aware of your website and to encourage them to visit. Each one of these tactics is very simple to do - BUT you can't just do one.

Contributor: Caroline Melberg
Published: Sep 20, 2007

]]> http://voices.yahoo.com/10-things-must-drive-massive-559002.html <![CDATA[How to Build and Maintain a Powerful Email Marketing List for Your Small Business]]> Offering the most convenient form of staying in touch with friends and family, e-mail is also the primary way for your small business to maintain a steady list of loyal customers.

Contributor: Caroline Melberg
Published: Sep 20, 2007

]]> http://voices.yahoo.com/how-build-maintain-powerful-558994.html <![CDATA[Where to Advertise Your Small Business Online...Without Paying a Penny!]]> Without a large budget to accommodate the overwhelming costs of advertising in print publications, attracting the attention of buyers can be a serious challenge. Yet, the cost of reaching your audience: zero dollars.

Contributor: Caroline Melberg
Published: Sep 20, 2007

]]> http://voices.yahoo.com/where-advertise-small-business-558984.html <![CDATA[How Article Marketing Helps Link Popularity and SEO]]> The most important role your articles will play for you is to provide link popularity with great SEO qualities. Article marketing is one of the earliest marketing strategies to be used in the World Wide Web. It is a well-proven strategy that works well.

Contributor: Caroline Melberg
Published: Sep 07, 2007

]]> http://voices.yahoo.com/how-article-marketing-helps-link-popularity-534543.html <![CDATA[10 Ways to Find Ideas for Articles]]> Many people feel they cannot write articles. The first hurdle to get over is to find a suitable subject to write about. This article lists 10 ways to find ideas for articles.

Contributor: Caroline Melberg
Published: Sep 07, 2007

]]> http://voices.yahoo.com/10-ways-find-ideas-articles-534523.html <![CDATA[The Most Important Website Marketing Tactic for Small Business Marketers]]> Before trying any of the new tools and techniques on the Internet, you must Optimize Your Website.

Contributor: Caroline Melberg
Published: Aug 16, 2007

]]> http://voices.yahoo.com/the-most-important-website-marketing-tactic-small-496788.html <![CDATA[The Top 5 Small Business Marketing Tips for Budget-Minded Business Owners]]> Budget-minded business owners fear that small business marketing needs to be expensive in order to be effective. Here are five simple tips for small business owners who are looking to save dollars, while still running an effective online marketing campaign.

Contributor: Caroline Melberg
Published: Aug 16, 2007

]]> http://voices.yahoo.com/the-top-5-small-business-marketing-tips-budget-496782.html <![CDATA[The Top 5 Small Business Marketing Tips for Budget-Minded Business]]> Budget-minded business owners fear that small business marketing needs to be expensive in order to be effective. Here are five simple tips for small business owners who are looking to save dollars, while still running an effective online marketing campaign.

Contributor: Caroline Melberg
Published: Aug 15, 2007

]]> http://voices.yahoo.com/the-top-5-small-business-marketing-tips-budget-496752.html <![CDATA[Why Your Local Media Personalities Are Dying to Get Your Small Biz Press Release]]> You can help the media, and especially media personalities, with your Small Business Press Releases which in turn will help your business.

Contributor: Caroline Melberg
Published: Aug 01, 2007

]]> http://voices.yahoo.com/why-local-media-personalities-dying-get-475243.html <![CDATA[Improve Your Sales Letters Instantly with These 4 Simple Steps!]]> If you've ever struggled to put together a winning sales letter, you need this.

Contributor: Caroline Melberg
Published: Aug 01, 2007

]]> http://voices.yahoo.com/improve-sales-letters-instantly-these-4-474339.html <![CDATA[The 13 Most Powerful Words in Marketing]]> Powerful words, combined with powerful, well written, benefit-packed copy is the best formula for guaranteeing powerful results from your marketing campaign.

Contributor: Caroline Melberg
Published: Aug 01, 2007

]]> http://voices.yahoo.com/the-13-most-powerful-words-marketing-474335.html <![CDATA[How to Get Your E-mail Marketing Past Spam Filters and Firewalls and into Your Customer's Inbox]]> There are a number of challenges that get in the way of companies' e-mail marketing campaigns. Spam filters and firewalls used by your customers cause some of those challenges. Here are some ways to get past those and into your customer's inbox.

Contributor: Caroline Melberg
Published: Jul 27, 2007

]]> http://voices.yahoo.com/how-e-mail-marketing-past-spam-filters-467858.html <![CDATA[E-Mail Marketing]]> E-mail marketing is a great way to reach your intended audience. Many people now use their e-mail on a daily basis that this is the fastest way out there to spread your information quickly and efficiently.

Contributor: Caroline Melberg
Published: Jul 17, 2007

]]> http://voices.yahoo.com/e-mail-marketing-452150.html <![CDATA[5 Secrets to Compelling Headlines: the Fish of 10,000 Casts]]> If you want to reel in your prospects, here are 5 secrets for writing compelling headlines.

Contributor: Caroline Melberg
Published: Jul 09, 2007

]]> http://voices.yahoo.com/5-secrets-compelling-headlines-fish-10000-437989.html <![CDATA[The Five Best Ways You Can Use Publicity to Get Free Advertising for Your Small Business]]> There are several different ways to be creative in how a small biz owner advertises, with the goal of finding new local customers and increasing sales. With a little work and steadfastness, you will find a way to turn local small business publicity into a profitable venture.

Contributor: Caroline Melberg
Published: Jul 09, 2007

]]> http://voices.yahoo.com/the-five-best-ways-publicity-free-437887.html