Sample Freelance Writer's Marketing Plan

A freelance writing career requires a marketing plan to promote your freelance writing services. A new freelance writer has to market himself according to his experience. No, this does not mean that you must divulge the grittiest details of your freelance writing career; it just means to aim for attainable jobs. Developing a marketing plan is beneficial because you will know exactly what your marketing portion of the day holds. A freelance writing marketing plan doesn't have to be fancy. A freelance writing marketing plan can be as simple as an outline of what you need to do on a daily basis. The important part of a marketing plan is that its contents contain effective strategies to market your freelance writing services. Below is a sample freelance writing marketing plan, if put to use can bring profitable results.

Sample Freelance Writing Marketing Plan

- Bid on 2 freelance writing projects per day on Elance. Take 30 minutes to compose a compelling bid for each project. Highlight experience, boast about future results, redirect to website and samples.

- Bid on 3 freelance writing projects per day on Guru.com. Take 20 minutes to compose a compelling bid for each project. Highlight experience, boast about future results, redirect to website and samples.

- Bid on 4 freelance writing projects per day on Get-a-freelancer. Take 15 minutes to compose a compelling bid for each project. Highlight experience, boast about future results, redirect to website and samples.

- Send 3 cold emails per day. One paragraph proposal on why they would benefit from your services, highlight experience, boast about future results and redirect to website and samples.

- Send 5 query letters per month. (3 magazines, 2 online magazines)

- Update marketing plan each month according to effectiveness.

The freelance writing marketing plan above focuses on landing jobs through bid sites. Landing jobs through bid sites is the easiest way to build experience. Unless you are in a serious financial pinch, never accept a job that prohibits you from including the completed project on your web portfolio, this will hinder the effectiveness of your marketing plan. Building your portfolio is crucial to your freelance writing success. A portfolio full of quality samples will allow you to compete for higher paying jobs and build your name as a freelance writer. If you are a new freelance writer, feel free to use the sample marketing plan above. Follow your marketing plan down to a tee, your marketing plan is to help you grow.