Selling Blog Templates: How to Work with Bloggers

Selling Blog Templates with Single Use or Developer Rights
Choose the type of license that will be used when selling your blog templates before making them available to the public. Many websites that offer blog templates include a single use license, which provides an "as-is" design and basic support. Single use blog templates are significantly cheaper than designs that come with a developer license. As a web designer, you can offer one or both license options when selling blog templates. Providing the choice of a single use or developer license also increases revenue for web designers.

Blog templates that come with a developer license gives the buyer more access to customization tools where they can modify the design. Other web designers who are selling customized blog templates to their clients usually buy developer licenses. These developer packages can be viewed as a reseller option since most; if not all of the files associated with a particular template must be provided. Some bloggers who manage more than one website also use blog templates with developer licenses to maintain the same design throughout all of their blogs. As a web designer, you can still benefit from single-use licenses when selling blog templates to newbie bloggers.

Selling Blog Templates for Specific Blogging Platforms
Provide blog templates for platforms that you have experience with to develop a niche market for your web design services. There are dozens of blog platforms online, with Blogger, Wordpress, Typead and Live Journal being some of the most popular blogging tools. More traffic will come to your website if you can offer blog templates that are compatible with a variety of blogging platforms. However, you will still be able to develop a large following by specializing in one specific blogging platform. Providing a wide variety of layouts will make it easier to get repeat customers when selling blog templates on your website.

Selling Blog Templates for Free or a Fee
Web designers must decide early on whether to provide blog templates for free or charge a price per download. If free blog templates are made available, web designers can make money by promoting contextual advertisements and affiliate programs on their website. Many blog templates cost between $39 and $90, which makes blogging a lucrative market for web designers. By charging a fee upfront, web designers get paid for every download. Many web designers and online entrepreneurs have still used free blog templates as a way of building traffic to their website to sell ancillary products or services.