What exactly is SEO optimization? SEO stands for "search engine optimization" and is basically a way you dress up a website, so to speak, so it is search engine friendly. The search engines send out what are called spiders that crawl a website for relevant content to their users searches. So for example, if a person looks up "apple scented candles" on Google, then Google with crawl all apple scented candle related websites until they find the most relevant information on apple scented candles based on the user's search and display the results for them. So, what exactly are we dressing our websites up with anyway? Let's find out shall we?
When building your mlm income opportunity website so that it is SEO optimized, you want to first start off with a good niche. Once you have a good niche in mind that you are passionate about and that is in high demand, you want to incorporate relevant keywords on your website. You are not going to pick out any old keywords and you want to stay away from one word keywords. Why you ask? Well, simply because these types of keywords are very competitive. Take for example the keyword above, "apple scented candle". This only has 2,630 other competitors using this keyword, where as if you were to just use the keyword "candle" for your SEO website optimization, you would be competing with over 54,300,000 other competitors. See the difference? You have a much better chance of landing on the first couple pages of Google if you use the long tailed keyword instead.
Now, once you have selected a few low competition keywords, you will want to sprinkle them around your website. When doing this, placement is definitely key here. Try if at all possible and for best results to put a keyword into your title, header and a few in the body of your website content. You will also want to have a keyword in the url or website address as well. This will give you a better chance of being picked up by the search engine spiders and ranked high enough where you will get targeted traffic to your opportunity.
One word of caution here when using this SEO method, do not spam your website with your keywords. Not only does this look bad, but Google as well as the other search engines really frown on this activity and will not only remove your website from their listings, but you might get blacklisted all together for future listings. A rule of thumb when placing relevant keywords in your website is what I mentioned above and no more than 3 to 4 times tops per keyword in the body of your site for best optimization.
SEO website optimization is so important when trying to get your mlm income opportunity indexed in search engines. You can also get targeted traffic elsewhere, but there is no greater experience than being on the first or second page of google, reaping in the benefits of a consistent flow of traffic and sales.
Published by Wendy Rahilly
I am a stay at home mom with 3 AMAZING boys. I'm an online marketer and Network Marketing Mentor. I've been working from my home for over 8 years now and haven't looked back since. I love to inspiring peop... View profile
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3 Comments
Post a CommentOh, this was so helpful for understanding how all this works. Thank you. :)
Very informative!
You always write such awesome articles on marketing.