Sneak Peak: Google Wave

Google has combined all of the greatest features from its best online applications and combined them to create a new product called Wave. At Google's I/O developer conference being held this week, Wave is being thoroughly evaluated. This exciting new product will not be available to the public for some months.

Google has taken many favorite applications and put them into one pot, Wave, so users have the best and most desired tools at their fingertips, simply by using Google. Wave has the potential to make people leave their current servers, such as AOL, Microsoft, etc. and come over to the convenient world of Google.

Wave will not be released to the public for a few months and this deliberate delay will likely have users yearning for its arrival. Google hopes that by delaying the release, people will have been talking and waiting long enough that they will absolutely have to get the hands on Wave.

Unfortunately some people will be stubborn about giving up their current email and word processing applications, and some of them won't be able too...which is precisely why Google is using the element of anticipation to start the release off with a bang. If Google can convince users of all of the reasons why they need Wave in their online lives, by the time it is released to the public there will be such a frenzy that Wave will sell itself.

Google already has such a vast number of established users, on a professional and personal level; with Google's reputation and the ease of using existing Google products that Wave is likely to be a major success. Many new companies will likely try the Wave simply because it promises to increase production. Wave will definitely benefit professionals such as telecommuters, freelancers, and people who spend a great deal of time using the internet for personal use.

The group of users who will be a hard sell will be users who simply do not use the internet for much more than a simple email here and there. For those users who do not use the computer much, trying to explain the benefits of using Wave will be challenging. It isn't likely that users who rarely use the computer and who do not spend much time or effort in the virtual world will find themselves in the frenzy that Google is trying to create.

Google obviously knows that they need to hit the ground running on this project to excite people who are content with their Web 2.0 technologies. Note that during the conference next week, Google's development team will be showing off Waves capability to integrate with Twitter.