Sprint/Nextel to Unveil Wireless Evolution

But The Question Is: What the Heck is It?

David Pugh
In the world of wireless technology, all of the major carriers are constantly fighting for the biggest piece of the consumer pie. The Sprint-Nextel company, however, may be preparing to take the biggest market share.

As found on their website, Sprint.com, they plan to unveil the Wireless Evolution. In order to speculate, or determine, what is going to happen let's take a look at what Sprint has done to revolutionize their business up to now.

In the past two years, Sprint has changed the way they service the wireless customer. In the past, many people felt a lack of trust in the wireless giant due to failures in their customer service departments, and in the coverage of their voice and data networks.

Since this age Sprint has merged with "construction-crew favorite" Nextel, which allows them the ability to run two-way walkie talkie service on a network separate from their voice and data coverage. This ultimately results in a better quality of transmission and reception over the long haul. They also have made changes in the way they allow their customers to roam on other wireless networks. Previously, if you were to roam on Verizon, Alltel, or another CDMA-based carrier, you would have to pay a hefty roaming fee. Now Sprint-Nextel includes the ability to roam on these same carriers without a penalty.

In the way of serving their customers, they have made valiant efforts to open more support centers, and to better train the associates that work in them. This has successfully reduced the amount of time we all spend on hold, and allows for a better customer experience. As with any company, there is still a chance that you might get that one associate that doesn't seem to know what they are doing, but the chances are much slimmer. They have also introduced new cellular handsets that help them to stand out from their competitors.

Their newest creation, the Upstage, is part mp3 player and part cellular telephone. It features stereo bluetooth, so that you can listen to your stored music in a higher quality without the need of wires. It also boasts a higher resolution mega-pixel camera, which can produce a much better picture than most ordinary camera phones. With a connection to one of Sprint's data plans, consumers can download music for as little as $0.99 per song and play this music back in their car or in the home with a simple audio patch cable. The phone also includes a data cable and software for your computer so that you can backup your data and add new data without all the hassle.

Sprint also has added television service to their ever increasing data network. This is a great feature because you can see the programs that you might have otherwise missed while you were on the go. Other exclusive features are Telenav, which is a global positioning service (GPS), that allows users to get step-by-step directions to and from their destinations. This feature is limited by your handset, and is only supported by select manufacturers.

So, what could Sprint-Nextel be releasing in July? I am willing to bet that they go all out, and release a new handset that contains the bulk of their features. Currently the "Power-source" hybrid phones are the best selection for those who want a little bit of Sprint, and all the benefits of Nextel Walkie-Talkie. These phones use the Sprint network for voice calls, and the Nextel network for all 2-way communications. In July I would expect to see a cellular device that brings the "3G" features of Television, Music, and Internet to these "hybrid" platforms.

Published by David Pugh

I have enjoyed composing essays, and creative shorts for over 10 years. I have worked as a retail sales manager for the past four years, and I love expanding my knowledge with new topics.  View profile

10 Comments

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  • Jan Hawan11/18/2007

    While the QueCat had no potential, well dang it was locked on to radioshack and what was worse, you could not even use it with any other store.

    I can see potential with qode. I go online to buy a concert ticket and then qode sends the ticket to my mobile phone as a barcode, once I get to the concert I just flash the barcode and bang I am in. Simple, fast, and sweet. I dont have to carry around tickets, heck I can not even keep track of papers. Since the ticket is on my phone in barcode form I can not lose it.

    Let me ask you do you carry around your contact list of friends and family phone numbers on a piece of paper in your wallet? Probably not, you more than likely have it on your phone. I say why not have the concert ticket and their stuff on there too.

    I can think of another thing. If I am intrested in buying a house that is for sale, the sign would have a barcode and I could take a picture of that barcode and find out more information. Instant access to information. I sa

  • Jan Hawan11/18/2007

    I would really be excited if cell phones came with that barcode reading program called "qode" already installed. I can think of so many possiblies of how it could make my life so much easier.

    I dont see why Cingular, Nextel or other providers dont embrace this technology. Look at text messaging, I bet most people thought why the heck would you want to text message when you can just call someone, but look at text messaging, man everyone I know sends text messages.

    QueCat was crap! It was limited to radioshack. What sucked was you see the barcode in the radioshack magazine, scan it, and it would take you to their website. I say who cares. What benefit does that offer me, or what problem does that solve? A cure for laziness? If I am sitting at my computer I can just type the radioshack website in and find the product faster. So I say the QueCat was pointless. If it was not corded and instead wireless it would still be junk in my opinion. I know because I used one years ago.

    Whi

  • David Pugh6/19/2007

    I noticed Sprint Removed the website that I had tagged. It may have been an error, or they didn't want anyone to speculate on what is up. We will see come July 4th!

  • Jenso Gree6/16/2007

    Is this a new TV service? I have been watching TV on my sprint phone for a long time now and it gets better every year. But it would be better if it was TV like Mediaflo offers. I hope Sprint offers that soon.

  • David Pugh6/13/2007

    Thank you for the information street - its a great addition to this article. I think that this technology could unlock a great potential for the industry. Most consumers want easily accessed consumption, and I wouldn't be surprised to see this come to light.

  • streetstylz6/13/2007

    David: Did you happen to catch the April 1, 2007 edition of the New York Times that featured a NeoMedia 2D barcode on the front page? Click on the barcode with your qode-enabled phone and connect directly to the New York Times mobile website on your handheld device. This technology is still on the bleeding edge and you will be hearing a lot more about it in the coming years a head. You may even be clicking on 2D barcodes yourself ;)

  • streetstylz6/13/2007

    David: hank you for the reply. The :CueCat was a revolutionary product launched back in 2000 that came way before its time. It had tremendous disruptive potential from a technology standpoint, but the drawback with the :CueCat was that it was a "tethered" device -- meaning the user could only scan barcodes while seated in front of their personal computer. The customer had no mobility and could not take the device with them. Did you know the company behind the :CuCat, Digital Convergence, licensed the patent portfolio of NeoMedia Technologies for $100 million before launching the :CueCat? NeoMedia is the company behind the mobile code-reading platform qode. Flash forward to today, mobile barcode reading is an everyday part of the popular culture in Japan. The technology is just now beginning to emerge in Europe with North America not too far behind. The reason why the mobile code-reading is flourishing today, is because the mobile phone is portable and it is carried with you at all time

  • David Pugh6/13/2007

    To Streetstylz: Research QueCat - an old Radioshack Product. It was tried, and realized, and failed.

  • streetstylz6/13/2007

    What if Sprint were to offer their customer's a preinstalled mobile code reading platform, enabling one-click-to-content for UPCs, 2D barcodes, keywords, voice, RFID, and other machine readable identifiers?

    With qode the possibilities are endless.

    http://www.qode.com

  • Russell S.6/12/2007

    I have been with Sprint for going on 4 years on July 17. Since then I have seen the company grow past everyone else. When one company offers something trying to match what Sprint offers, it never adds up. I currently have both a Sanyo M1 and a 595U modem card. Both have worked so well for me. I use in the range of 10 GB's of data a month on the modem card and Sprint has never complain to me once. I use Telenav, MobiTV, Sprint radio, pretty much every feature I can. I am so impressed with how much has been offered and how I can use crazy amounts of those services and never receive those "Warning Letters" that Verizon and Cingular customer will get if they try and enjoy the services they pay for each month.
    I am truly, 100% happy with Sprint and I don't ever want to leave. I know for a fact if I went with Verizon, they would cancel my modem card plan after a week! I can't wait to see what is offered next!

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