1) Decide on a business name and get a domain name. Image is everything in the world of event planning. Pick a catchy name and buy a domain for a web site. Your design can be simple and done using a Web template, or you could pay a few hundred dollars for the services of a web designer to create a really snazzy page.
2) Once you get a business name, be sure to have a business phone number for event planning. Place an ad in the Yellow Pages. If you can include your new web site, that makes your ad even more attractive to potential customers. Remember that individuals and companies are pressed for time, and are looking for quick and professional event planning. Your high-quality telephone book ad could be the best business investment you ever make.
3) Make business cards and distribute them to everyone you know, telling them you are now working in event planning. Many churches, grocery stores, and other community organizations will also post your cards free of charge.
4) Consider placing a local newspaper ad to lure more people to you who need event planning.
5) Before actually working with customers, make sure you have a business license and liability insurance that covers all aspects of your event planning.
There are ways to gain experience while you are waiting for new customers. You could get work assisting in catering or business meeting planning companies. This teaches you valuable event skills and provides networking opportunities with those who regularly work in some facet of event planning. Also, you can read many books about being an event planner, and even volunteer to provide your services to a local non-profit. Social sites such as Meetup also provide chances for you to organize small events even though it is not paid event planning. Any education and experience is valuable and does not have to cost a lot of money.
Published by Stephanie Mojica
I have published over 4,600 articles and am the author of "How One Writer Shifted from Settling for $12 an Hour to Prospering at Over $90 an Hour." I have also been a staff writer for papers like The Virgini... View profile
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