The Blue Thong Society Vs. The Red Hat Society

Two Women's Social Groups Appeal to the Young at Heart

Rachel de Carlos
As wild and crazy as red hats and purple dresses are for the ladies of the Red Hat Society, the women who founded the Blue Thong Society just couldn't wrap their heads around Red "Hattitude". Their baby boomer mentality was geared toward thongs, not hats, so they came up with something to fit their beach babe lifestyle and attitudes.

Read more about the Red Hat Society in another article I wrote HERE.

Blue Thong Beginnings

In 2006, four Southern California women got together to start a trendier women's social group that caters to those born between 1946 and 1964. Their desire to be women who are defined by their actions, rather than their age, struck a chord with baby boomers who look and act differently. They chose a flirty blend of flip flops, panty and the color blue to identify their new friendship network.

The founders of the Blue Thong Society, Mary Jo Wallo, Jackie Tushinsky, Mary Ellen Wiegand and Kelley Golden, came up with the catch phrase - Fight Frump! and a Blue Martini for their signature drink.

Blue Thong Membership

Unlike the Red Hat Society, this group charges dues and requires each chapter to support a local charity. The membership age range is anywhere from 30-ish to early 60's. It attracts women who are fun, smart, irreverent, young at heart, fit, philanthropic, and feel they need to socialize with other women, but in a more organized and service oriented manner than what the Red Hats offer. By 2008, the Blue Thong Society had grown to more than 6,000 members in 29 states.

Blue Thong Events

The Blue Thong ladies can be seen attending plays, going on hikes and taking cruises together. The group gets together monthly for potluck or restaurant dinners and Blue Martinis. The dress code is casual and members often wear blue in the form of blue jeans or a comfortable blue top. They might wear blue thongs on their feet and have a giggle as they show off a bit of their other blue thong to their Society sisters.

Blue Thong Foundation

The social networking group is also a charitable organization. Their Project Foundation plans to build Blue Houses for deserving women.

Doc Thong

The group has a commitment to healthy living, as shown through their link to Dr. Pamela Peeke, an expert in the fields of nutrition, exercise and stress. Dr. Peeke is an internationally acclaimed physician and scientist, and strong supporter of the Blue Thong Society and shares her wit and wisdom with other members.

If you're more of a thong person than a hat person, and like the ideals of this vibrant group of women, there could be a Blue Thong Society chapter in your area that will welcome you with open arms. If there isn't, contact the Blue Thong Society and ask about opening a chapter in your community.

51 Comments

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  • Shamontiel5/31/2010

    I don't really understand the difference between the groups. I've seen the Red Hat Society Chicago chapters do pretty much the exact same stuff. The hats don't even have to be big. Some ladies I saw wore red hats that were about the size of a Kangol. *shrug*

  • Randy Inman10/25/2009

    Only in California!

  • Bethany Marsh8/25/2009

    : )

  • Frank8/22/2009

    I can't wait to see the calendar..:>))

  • Heather Kristina Thomas8/20/2009

    This is too funny! I had never heard of the Blue Thong Society. Sounds like these groups must have a blast!

  • Gayle Crabtree8/20/2009

    Both groups sound like fun!

  • sandy walker8/20/2009

    I had never heard of the Blue Thong group. Very well written!

  • Tamara McRill8/19/2009

    I've seen Red Hat ladies around town, but no Blue Thongs. Sounds like a fun group!

  • Bhawana Verma8/18/2009

    aha...fun stuffs around SC

  • Jenna Kulasiewicz8/17/2009

    Oh this is sooooooo fun! Thank you for the information, I think Eau Claire, WI might need a Blue Thong Society! Awesome.

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