The Importance of Good Keywords

AmyBrowne
When you are writing for profit on Internet, you must use keywords and key phrases. The keywords are how search engines find you. They are what bring people to your site or whatever you write. That is why keywords are so very important, no matter what you write.

Without good keywords no one can find you, no one will be able to view your page. With no visitors to a web page, you will not profit from it. It is very much like having a store out in the middle of nowhere. It does not matter what kind of product you sell in that store, or much you advertise that store to get people in there. You will not sell any products if you have no one visiting.

You need to use good descriptions of your products, if you are going to sell anything at all. The descriptions would be your keywords, perhaps now you can see why it is important to have good keywords and key phrases.

I have been a web designer for over 10 years now; it took me a long time should understand the importance of good keywords. However, I did learn through trial and error just how important keywords are. Without good strong keywords I was not, getting any visitors and visitors is what I wanted. It does not matter which kind of web site you have either of the personal business or nonprofit. Your keywords and key phrases are the trick to getting visitors days.

If you are not sure, exactly what a key word is, that is easy to explain. Let us say you were going to visit a search engine, to search for a blue sweater. As you type then blue sweater in to that search engine, you were going to get tons of results back, of pages that have no words blue sweater on them.

You will have millions of results probably that is not what you want; it would take a long-time to go through all those results to find exactly what you are looking for. That is exactly what everyone else is seen; as well, you need to make your web site stand out.

Granted, no one is going to look for these keywords blue sweater, but that is just an example. It also shows you how many results will come back for such a generic term. This is why you need to have good key words on your page. I cannot stress enough how important good keywords are.

Let us say you are writing a page, on a web site where you are trying to sell blue sweaters. You need to describe the sweater, and as much detail as you can. Is the sweater pull over or button up? Is it made from Angora, or at some other type of yarn?

If you are selling, sweaters that are made from Angora yarn and then you need to repeat the word Angora yarn a few times within at page, and it becomes one of your keywords. If your sweaters are handmade, you could use that word a few to times within your page, and it becomes a keyword.

In this case, homemade is a keyword, and Angora sweater would become a key phrase. A key phrase is two or more words that describe a product within your page, will a keyword is one word that describe something on your web page. The importance of good keywords and phrases is immeasurable for you will not get the visitors you seek with out them. It is paramount to use keywords and phrases within your web page.

Some of you may be wondering how many times you should use the keyword or key phrase within a certain web page, and that answer is simple. Let us say they use that 300 to 400 words to describe what is on your web page, your keyword and key phrase should each be mentioned about five times in a word count like that. To write anymore of those phrases than that is called keyword stuffing and can get you banned by the search engines. Five% of your total word count should be phrases and words that appear often in your pages. If it does seem to you, when you read everything and it seems that you are repeating the same word, try using another word to describe your product.

You need to use a combination of keywords and key phrases within your page is because that helps the search engines find you easier, and this way your web page is separated in some line from the rest of them out there. Although there is no magic formula for key wording and key phrasing that will bring people to your web page all the time, there is a higher for chance of a surfer finding you if you use the key phrases in keywords.

To see the importance of the right combination, that next time you use a search engine type in blue sweater, look at the number of results you get. In your next search engine, search type in handmade blue sweater and you will see you get far less results and that is the importance of key wording and key phrasing.

The right combination of keywords is the way to get people to visit your site's pages. The same holds true with any web page, you are trying to get visitors to come and visit. As long as you use keywords and key phrases, you will get the visitors that you desire.

We all know that visitors are what sell products, and increase our traffic, so that is why we need to use these words and phrases within our web pages. The profits increase, along with traffic, when you take the time to choose the right combination.

Published by AmyBrowne

Amy has firsthand knowledge about heart attacks and works on a daily basis to prevent further heart attacks for herself and those around her. This single mom's first hand knowledge includes Rheumatism, Asthm...  View profile

2 Comments

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  • Kurt Evans12/1/2009

    Good keywords are an essential part to any website or article.

  • Charlotte Kuchinsky11/2/2007

    St true.

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