The Corvair
In 1960, General Motors introduced the Corvair to compete with European cars, like the VW, the Fiat, and the Renault, that were entering the American marketplace. The Corvair was offered in a variety of body styles: four-door and two-door sedans, station wagons, convertibles, and even a compact van to compete against the VW bus.
And the Corvair was a success. "Motor Trend" even named it 1960's "Car of the Year."
Ralph Nader
Even though the indictment against the Corvair was only covered in the first chapter of "Unsafe at Any Speed", the negative publicity caused irreparable damage to Corvair sales. This put Ralph Nader high on GM's enemies' list.
In their infinite wisdom, General Motors hired private detectives to follow Nader and snoop into his personal life and finances. They even tried to tempt him with hookers, and they tried to convince the new media that Nader was a homosexual. When the auto giant's dirty tricks were exposed, this only served to propel Ralph Nader and his burgeoning social justice movement to national celebrity and icon stature.
Nader eventually sued GM for invasion of privacy and settled out of court for $425,000.
In 1969, the Corvair model was discontinued.
The NHTSA
As a result of Nader's book and notoriety, Congress established the National Highway Traffic Safety Administration in 1966. The NHTSA immediately set up mandatory safety standards for the American automobile industry including required seatbelts, padded dashboards, safety door locks, and collapsible steering columns.
And now the question: Was the Corvair really unsafe at any speed?
The answer: The 1960-1963 Corvair models targeted by Nader were at least as safe as comparable car models sold in those years. This conclusion, ironically, came from a 1972 study by the National Highway Traffic Safety Administration.
The Corvair Today
There are still many fans of the sporty little car, and there's even a Corvair Society of America with 5,200 members.
http://en.wikipedia.org/wiki/Unsafe_at_Any_Speed
http://en.wikipedia.org/wiki/Chevrolet_Corvair
http://www.corvair.org/aboutcsa.php
http://www.corvair.org/vairhistory.php
"Longtime Corvair admirer", Richard A. Wright, Detroit News, URL: (http://info.detnews.com/joyrides/mywheels.cfm?id=103)
"St. Ralph's original sin", Ronald Bailey, Reason, URL: (http://www.nationalreview.com/comment/comment062800a.html)
"Government Assault", Greg Gardner, Wards Auto World, URL: (http://waw.wardsauto.com/ar/auto_government_assault_forcing/)
"No quick action", Jeff Plungis, Detroit News, URL: (http://www.detroitnews.com/specialreports/2002/nhtsa/sunnader/sunnader.htm)
Published by Elliot Feldman
I'm a veteran television writer (Match Game, Hollywood Squares) and cartoonist (Los Angeles Reader) I've also written for online versions of Jeopardy and Trivial Pursuit. View profile
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8 Comments
Post a CommentWe own a beautiful, 1965 Evening Orchid Corvair coupe. It is a lovely and very safe little car that has provided a great many fun trips!
An old friend used to collect Corvairs. Great for zippy freeway driving.
Everyone seems to have forgotten that Corvair also made a pick-up truck. I owned one in the mid sixties, and loved it. It used the same rear-engine, cab-forward design as a VW bus. It also had a horizontally hinged ramp on the curb side, which when opened, allowed a hand-truck to be wheeled from ground level directly to the truck bed. It was known as the Corvair Ramp-Side Pick-up, and it was safe at any speed.
Nicely written concise answer to an interesting history question. Thanks
As a teenager I drove a 1963 Corvair Spider. Even then with my agressive driving style the car never bit me because I used the proper tire pressure of 18 psi in the fronts. I am now
2008, restoring a 1964 (which by the way has a better suspension), and I bet I can kick any
Porche of 1964 vintage since I am running with the 164ci engine and 160hp. Great car!
My dad had a Corvair coupe when he met my mom. When I was born she made him sell it because of the Media hype. My Grandfather had an Edsel too. Am I sensing a pattern here............?
Thank You fer the history lesson and another walk down memory lane. ;-}}>
Another interesting article. Love your writing style, too.