One way to think about this is imagine going to the hardware store and buying a nail. You can either buy a general purpose 5 cent nail or pay someone to create a nail from a lump of steel or some other rare metal from scratch. The firm you hire may not select the most cost effective CMS for you especially if they charge by the hour. They are more likely to select the CMS that they are most comfortable with unless you specifically request a particular system. It does not bother them that you will be completely dependent on them, but this should matter to you. If you can, you want to leverage the effort of the larger community and marketplace. By selecting a CMS with a longer track record and a large, passionate community you can buy a system that is the equivalent of thousands of hours of software development which would cost millions of dollars to replicate if you had to hire the developers yourself. The developers will re-invent the wheel on your proverbial nickle if you let them.
The benefits of selecting a CMS with a strong community behind it:
* More add-ins in the form of modules (called Plug-ins)
* Fewer bugs
* Finding people to support your website is less difficult.
The process takes years to accomplish as these factors and they feed into each other leading to a very compelling CMS and what is called 'the network effect.'
Published by Israel Rothman
I am an internationally recognized expert:: a social media marketing consultant and professional blogger http://socialmediasystems.com, http://uplog.org View profile
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