Why Nintendo Should Buy More Developers

Nintendo is currently dominating the competition with the Nintendo Wii and Nintendo DS. However, even the best gaming company in the world has some holes. For Nintendo, many criticized them for the lack of quality hardcore games in recent years. Nintendo could easily solve this criticism by purchasing numerous development studios. Here are a few reasons why Nintendo should buy more developers.

Revenue
Perhaps more than any other video game company, Nintendo has the resources to be able to purchase multiple high-profile developers. This is because they have generated an unprecedented amount of revenue from record-breaking hardware and software sales for the Nintendo Wii and Nintendo DS. As a result, Nintendo has more money than just about any company in the gaming industry. Thus, they can afford a few big time developers.

Competition
Although Nintendo has been around the video game industry for more than 20 years, the competition has never been tougher. Both Sony and Microsoft have different segments in addition to their video game business. In other words, they are several times bigger than Nintendo. Therefore, the smaller Nintendo needs to grow if they want to stay ahead of Sony and Microsoft for the years to come.

Poor Third-Party Support
While the Nintendo DS is doing fine in regards to third-party support, the Nintendo Wii is a different story. Many outside developers are adverse to bringing hardcore games to the Nintendo Wii for a multitude of reasons including low-powered specs and disappointing sales. If they can't court third-party developers than Nintendo should purchase them to ensure that their Nintendo Wii fan base gets their hardcore titles in the library.

Slow Development Time
Nintendo has been traditionally slow at developing video games. This has become worst recently as their development core is being stretched out by the Nintendo DS and Nintendo Wii. Not to mention that most of the precious resources go towards casual titles; this, in turn, ends up angering the hardcore fan base. For that reason, Nintendo should buy more development studios in order to bring more games to the market.

Diversity
Nintendo is a Japanese company. As a result, they usually work with Japanese developers. The problem is that game development in that particular region has been lagging behind the west. In order for Nintendo to continually be successful in the future, they must work more with western development studios more. The best way for Nintendo to do so is to buy more developers in Europe and North America.

Nintendo has nothing to lose if they spend some of the excess cash to expand their development core for the Nintendo Wii, Nintendo DS and future video games systems.