Will the Sexually Suggestive 'I like it On' Facebook Campaign Face Backlash?

What are the sexually suggestive "I like it on" Facebook status updates all about? And are these status updates, which range from "I like it on the desk" to "I like it on the floor" to "I like it on the kitchen table" to "I like it hanging against the wall", appropriate for Facebook and public consumption?

Over the past several days, untold numbers of women have been posting these I like it status updates with the intention of raising awareness for breast cancer. The inside joke is that they are actually talking about where they like to put their purse or handbags. October is Breast Cancer Awareness month and this is the latest ground roots effort on Facebook to raise awareness for an important cause.

While surely nobody participating in this effort has any ill intent, the idea of talking in a sexually suggestive way, particularly when it involves things like office furniture and kitchen tables, may ultimately detract from the important message that the status updates are intended to convey; they may, ultimately, make the entire thing into a joke.

While consenting adults discussing where they enjoy sex, or pretending to discuss where they like sex as in this case, hurts nobody, should children, co-workers and relatives be exposed to this type of discussion, particularly when it involves something as important as breast cancer?

Earlier this year, women en masse changed their status updates to read the color of their bras to, again, draw attention to the serious issue of breast cancer. That was a significantly different act, however as breasts, after all, go in bras and they were not being discussed in a sexual context.

It will be interesting to see over the upcoming days and weeks if there is a backlash to the idea of using Facebook for a double entendre based campaign, sexually suggestive in nature, attempting to draw attention to breast cancer.

Until now, Facebook has been growing quickly as a tool for spreading awareness quickly and raising funds efficiently. Most Facebook campaigns, such as the popular Boobquake campaign earlier this year, are tinged with a sense of humor and fun. But until now, none have featured sexually suggestive status updates that people of all ages and values can read.

Regardless of the reaction to these sexually suggestive status updates, people will have fun with the "I like it on" campaign and ultimately it will raise at least some level of awareness for the fight against breast cancer.

Source: Doak Jantzen, Frisky Facebook women tell you where they like it...for a good cause, nydailynews.com